What are 'Associate Chairs' within the C12 Group franchise system responsible for?
C12_Group Franchise · 2025 FDDAnswer from 2025 FDD Document
An "Associate Chair" is a person who is not a franchisee but who has been selected by both C12 and the franchisee to perform many of the same functions such as building and facilitating Business Forums within the Principal Chair's franchise area. An "Area Chair" is either a "Principal Chair" or an "Associate Chair."
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 8–9)
What This Means (2025 FDD)
According to C12 Group's 2025 Franchise Disclosure Document, an 'Associate Chair' is not a franchisee but is selected by both C12 Group and the franchisee. Their primary responsibility is to perform many of the same functions as the Principal Chair, specifically building and facilitating Business Forums within the Principal Chair's franchise area.
This means that a C12 Group franchisee, referred to as a 'Principal Chair,' has the option to hire 'Associate Chairs' to expand their business operations. These Associate Chairs then take on the role of developing and leading additional Business Forums within the franchisee's designated territory. This allows the Principal Chair to scale their business and serve a larger number of members.
The FDD also clarifies that an 'Area Chair' can be either a Principal Chair or an Associate Chair. This indicates that both roles have similar responsibilities in managing and leading Business Forums within a specific area. This structure provides flexibility for franchisees to grow their business by leveraging additional personnel to manage multiple forums.
In essence, Associate Chairs are key personnel who assist Principal Chairs in delivering the C12 Group's executive development program by facilitating Business Forums. This arrangement allows for business expansion and increased service delivery within the established franchise territory.