What is the process for receiving a prospect from a business referrer at Byrider?
Byrider Franchise · 2025 FDDAnswer from 2025 FDD Document
| Purpose | 5.1 |
|---|---|
| Prospecting for customers | 5.2 |
| Byrider prospecting programs | 5.3 |
| STANDARD: Notice of Action Taken for Internet and Finance-By-Phone applications | 5.4 |
| PROCEDURE: Finance-by-phone site operating procedures | 5.5 |
| Internet leads | 5.8 |
| Do not call list | 5.10 |
| PROCEDURE: Using do not call search in Discover | 5.10 |
| Prospecting in your Discover data base | 5.12 |
| Grassroots marketing | 5.13 |
| Incoming calls | 5.14 |
| The cold call | 5.16 |
| Using the mail and e-mail for prospecting | 5.17 |
| PROCEDURE: Scheduling/generating individual e-mails for prospects/customers | 5.18 |
| PROCEDURE: Scheduling/cancelling individual letters for prospects/customers | 5.19 |
| PROCEDURE: Generating individually scheduled letters for prospects/customers | 5.20 |
| PROCEDURE: Creating and generating a bulk mailing (letters or e-mails) from Discover | 5.22 |
| PROCEDURE: Uploading a prospect list into Discover Sales Control | 5.27 |
| Using the telephone | 5.29 |
| BEST PRACTICE: Incoming telephone calls | 5.29 |
| Recording prospect information | 5.30 |
| PROCEDURE: Recording prospect information – Discover Sales Control | 5.30 |
| PROCEDURE: Recording prospect information - CRM (Customer Relationship Management) | 5.34 |
| Recording customer notes and memos in Sales Control | 5.36 |
| PROCEDURE: Recording notes and memos in Sales Control | 5.36 |
| Recording customer reminders, notes, and memos in CRM (Customer Relationship Management) | 5.39 |
| PROCEDURE: Recording reminders, notes, and memos in CRM | 5.40 |
| Scheduling phone calls | 5.43 |
| PROCEDURE: Scheduling an individual phone call in Discover | 5.43 |
| PROCEDURE: Scheduling mass phone calls in Discover | 5.44 |
| Follow-up – Unsold and missed appointment | 5.46 |
| Customer follow-up – new owner | 5.48 |
| Scheduling an appointment | 5.49 |
| PROCEDURE: Scheduling an appointment - Discover | 5.49 |
| PROCEDURE: Scheduling an appointment – CRM (Customer Relationship Management) | 5.51 |
| Turning over a prospect | 5.53 |
| PROCEDURE: Turning over a prospect | 5.53 |
| Recording other events in your calendar | 5.54 |
| Dead deals | 5.55 |
| PROCEDURE: Recommending a prospect be categorized as a dead deal - Discover | 5.64 |
| PROCEDURE: Recommending a prospect be categorized as a dead deal – CRM | 5.56 |
| Calling to confirm appointments | 5.57 |
| BEST PRACTICE: Confirming appointments | 5.57 |
| The Program Genie | 5.58 |
| Frequently asked questions and key phrases | 5.59 |
| Prospecting for business referrals | 5.61 |
| STANDARD: Sharing customer information | 5.61 |
| Business referrals and Discover | 5.62 |
| Entering/editing business referral information and creating notes | 5.63 |
Source: Item 23 — Receipts (FDD pages 88–335)
What This Means (2025 FDD)
According to Byrider's 2025 Franchise Disclosure Document, the process of receiving a prospect from a business referrer involves several steps outlined in the Discover database. The FDD excerpt indicates that Byrider franchisees are provided with procedures for 'Entering/editing business referral information and creating notes' within the Discover system. This suggests that the franchisee will need to input the referrer's information, as well as any relevant details about the prospect, directly into the Discover database.
Byrider also provides training and guidelines on prospecting for business referrals, as indicated by the inclusion of 'Prospecting for business referrals' and 'Business referrals and Discover' in the list of procedures. This implies that Byrider places importance on franchisees actively seeking out and managing relationships with business referrers to generate leads. The Discover database appears to be a central tool for managing these referrals, from initial entry to ongoing communication and follow-up.
Furthermore, the FDD mentions a 'STANDARD: Sharing customer information' in the context of prospecting for business referrals. This suggests that Byrider has established protocols for franchisees to adhere to when sharing customer information with business referrers, likely to ensure compliance with privacy regulations and maintain customer trust. Prospective franchisees should familiarize themselves with these standards to avoid any potential legal or ethical issues.
In summary, the process for a Byrider franchisee to receive a prospect from a business referrer involves using the Discover database to enter and manage referral information, adhering to company standards for sharing customer data, and actively engaging in prospecting activities to build relationships with referrers. The Discover system seems to be a key tool for managing and tracking these leads within the Byrider franchise system.