Is the Byrider Franchisee required to pay a reputation management fee to Byrider?

According to Byrider's 2025 Franchise Disclosure Document, franchisees are required to pay a reputation management fee to Byrider for reputation management texts performed by Byrider or its designee. This fee is in addition to other fees such as the initial franchise fee of $60,000, technology system fees, advertising fees, and royalty fees.

The technology system fees cover the costs associated with Byrider's technology system, which includes proprietary software, off-the-shelf software, hardware, SaaS platforms, and a dealer management system with integrated customer relations management. The customer relations management assists with agency and direct consumer complaints, requiring franchisees to investigate, resolve, and report on these complaints.

Franchisees also contribute to an advertising fund, with a monthly contribution of $2,450 per business location, which may increase by up to $400 in the aggregate during any 24-month period. Additionally, franchisees must spend at least 2% of their gross sales on local advertising, which Byrider may increase to 3%.