Under what condition does the Bw Premier Collection agreement automatically renew?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
This Agreement has a term that ends on December 31st of the year that is the tenth (10th) anniversary of the date of the Hotel's activation on BWI Reservation Channels (e.g., bestwestern.com, the BWI reservations call center, and BWI connections to GDS systems) (the "Term"). The Term shall automatically renew for successive ten (10) year Terms unless a Party provides the other with notice of its intent not to renew at least six (6) months prior to the end of the then- current Term.
Source: Item 23 — Receipts (FDD pages 54–203)
What This Means (2025 FDD)
According to the 2025 Bw Premier Collection Franchise Disclosure Document, the agreement's term concludes on December 31st of the year marking the tenth anniversary of the hotel's activation on BWI Reservation Channels. These channels include bestwestern.com, the BWI reservations call center, and BWI connections to GDS systems.
The agreement automatically renews for successive ten-year terms if neither party provides notice of intent not to renew at least six months before the current term expires. This means that if both Bw Premier Collection and the franchisee are satisfied with the arrangement, the franchise agreement will continue without requiring any specific action.
However, it is crucial for both parties to mark their calendars and be proactive if they do not wish to renew. Failing to provide the required six-month notice will result in an automatic ten-year extension of the agreement. This clause protects both the franchisor and franchisee by ensuring continuity unless a clear decision is made to terminate the relationship.