When are rate parity violation fees due for a Bw Premier Collection franchise?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
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| Column 1 | Column 2 | Column 3 | Column 4 |
|---|---|---|---|
| Type of Fee | Amount | Due Date | Remarks |
| Customer Care/First Contact Resolution (FCR) | $50 per call handled. FCR: cost of compensation up to one comp. room. Non-FCR: $75 per non response, plus cost of any compensation to customer. | Due and payable monthly upon statement receipt. | Fee for BWI Customer Care agent. Hotel given 2 days to respond; if no response, complaints will be addressed by BWI. |
| Rate Parity | System Hotels that repeatedly violate rate parity and our brand low-rate guarantee are subject to administrative fees which range from none (i.e., written notification) to up to $4,000 per violation depending on the number of violations annually. | Due and payable upon statement receipt. | Administrative fee charged to hotels for rate parity violati |
Source: Item 6 — Other Fees (FDD pages 19–26)
What This Means (2025 FDD)
According to Bw Premier Collection's 2025 Franchise Disclosure Document, if a System Hotel repeatedly violates rate parity and the brand's low-rate guarantee, the franchisee is subject to administrative fees. These fees can range from a written notification (i.e., no fee) up to $4,000 per violation. The specific amount depends on the number of violations that occur annually.
These rate parity violation fees are due and payable upon statement receipt. This means that Bw Premier Collection franchisees must pay these fees promptly after receiving a statement detailing the charges.
Rate parity is a common requirement in the franchise industry, especially in hospitality, to ensure consistent pricing across different booking channels. Franchisees should ensure they understand and comply with Bw Premier Collection's rate parity policies to avoid incurring these administrative fees, which can significantly impact their profitability.