What does the Guest Management System (GMS) for Bw Premier Collection include?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
| Type of Fee | Amount | Due Date | Remarks |
|---|---|---|---|
| Guest Management System (GMS) | $1.45 per room/per month. | Due and payable upon statement receipt. | Optional full suite Guest Management System that includes check-in, upsells, AI guest messaging, a digital compendium, and mobile |
| Column 1 | Column 2 | Column 3 | Column 4 |
| Type of Fee | Amount | Due Date statement receipt. | Remarks check-out. This is the cost for the Canary GMS, although you may use the GMS of your choosing. |
Source: Item 6 — Other Fees (FDD pages 19–26)
What This Means (2025 FDD)
According to Bw Premier Collection's 2025 Franchise Disclosure Document, the Guest Management System (GMS) is an optional full suite system that includes check-in, upsells, AI guest messaging, a digital compendium, and mobile check-out. The fee for this system is $1.45 per room per month, due upon receipt of the statement.
The FDD specifies that the $1.45 per room/per month cost is for the Canary GMS, but franchisees have the option to use a GMS of their choosing. This provides flexibility for franchisees who may already have a preferred system or find a different system that better suits their needs.
The Guest Management System fee is listed under 'Other Fees' in the FDD, highlighting that it is not a mandatory fee. Franchisees should evaluate the potential benefits of the GMS, such as improved guest experience and operational efficiency, against the monthly cost to determine if it is a worthwhile investment for their Bw Premier Collection hotel.