Are Bw Premier Collection franchisees required to use BestREV revenue management software?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
We recommend that System Hotels maintain certain designated computer equipment, as well as two-way connectivity to our reservations system. You may obtain the recommended computer equipment from any supplier and, if you choose to have two-way connectivity, you must pay us the related fees for two-way connectivity. System Hotels will have access to, but are not required to use, BestREV, our proprietary revenue management software that provides daily rate recommendations to drive optimal revenue and integrate with most PMS systems to implement recommended changes. This is offered to System Hotels at no additional cost, but does require our two-way Interface, and participation with our Rate Shopping Service.
Source: Item 8 — Restrictions on Sources of Products and Services (FDD pages 30–32)
What This Means (2025 FDD)
According to Bw Premier Collection's 2025 Franchise Disclosure Document, franchisees are not required to use the BestREV revenue management software. The FDD specifies that System Hotels will have access to BestREV, which is Bw Premier Collection's proprietary revenue management software. This software provides daily rate recommendations and integrates with most PMS systems.
While use of BestREV is optional, the FDD states that to utilize the software, franchisees must have Bw Premier Collection's two-way Interface and participate in their Rate Shopping Service. The BestREV software is offered to System Hotels at no additional cost.
This flexibility allows franchisees to choose whether or not to adopt Bw Premier Collection's revenue management tools, potentially enabling them to leverage existing systems or explore alternative solutions. However, to take advantage of the BestREV software, franchisees must meet the requirements of having the two-way Interface and participating in the Rate Shopping Service.