Will a Bw Premier Collection franchisee receive an exclusive territory?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
[Item 12: Territory]
ITEM 12
TERRITORY
We grant Hotel Owners the right to convert existing hotels at specified locations to System Hotels. For this reason, you will already have the location for your Hotel.
You will not receive any minimum territory. You will not receive an exclusive territory. You may face competition from other franchisees, from outlets that we own, or from other channels of distribution or competitive brands that we control.
We are not restricted from soliciting or accepting reservations from hotel guests located anywhere. We and our affiliates may use other channels of distribution, such as the Internet, catalog sales, telemarketing, or other direct marketing sales, to accept reservations under the Licensed Marks and under other trademarks from hotel guests located anywhere. We do not need to pay you any compensation for soliciting or accepting reservations from hotel guests located anywhere. You are not restricted from soliciting or accepting reservations from hotel guests located anywhere. You may use other channels of distribution, such as the Internet, catalog sales, telemarketing, or other direct marketing sales, to accept reservations under the Licensed Marks from hotel guests located anywhere. You have no options, rights of first refusal, or similar rights to acquire additional franchises.
Source: Item 12 — Territory (FDD pages 37–38)
What This Means (2025 FDD)
According to the 2025 Bw Premier Collection FDD, franchisees will not receive an exclusive territory. The FDD states that Bw Premier Collection grants Hotel Owners the right to convert existing hotels at specified locations to System Hotels. Because of this, the franchisee will already have a location for their hotel.
As a Bw Premier Collection franchisee, you will not receive any minimum territory or an exclusive territory. The FDD indicates that franchisees may face competition from other franchisees, from outlets that Bw Premier Collection owns, or from other channels of distribution or competitive brands that Bw Premier Collection controls.
Bw Premier Collection is also not restricted from soliciting or accepting reservations from hotel guests located anywhere. Bw Premier Collection and its affiliates may use other channels of distribution, such as the Internet, catalog sales, telemarketing, or other direct marketing sales, to accept reservations under the Licensed Marks and under other trademarks from hotel guests located anywhere. Bw Premier Collection does not need to pay franchisees any compensation for soliciting or accepting reservations from hotel guests located anywhere. Franchisees are also not restricted from soliciting or accepting reservations from hotel guests located anywhere and may use other channels of distribution, such as the Internet, catalog sales, telemarketing, or other direct marketing sales, to accept reservations under the Licensed Marks from hotel guests located anywhere. Franchisees have no options, rights of first refusal, or similar rights to acquire additional franchises.