What is AutoClerk's principal business address, relevant to Bw Premier Collection?
Bw_Premier_Collection Franchise · 2025 FDDAnswer from 2025 FDD Document
On or about July 31, 2019, we acquired all of the outstanding shares of AutoClerk, Inc. ("AutoClerk"). AutoClerk is now an approved supplier of the recommended guest management system ("GMS") for System Hotels. AutoClerk has a principal business address of 1900 N. California Boulevard, 8th Floor #1139, Walnut Creek, California.
Source: Item 1 — The Franchisor and any Parents, Predecessors, and Affiliates (FDD pages 6–9)
What This Means (2025 FDD)
According to the 2025 Bw Premier Collection Franchise Disclosure Document, AutoClerk, Inc. is an approved supplier of the recommended guest management system (GMS) for System Hotels. Bw Premier Collection acquired AutoClerk on or about July 31, 2019. AutoClerk's principal business address is 1900 N. California Boulevard, 8th Floor #1139, Walnut Creek, California.
As an approved supplier, AutoClerk provides a service that Bw Premier Collection hotels may utilize. The fact that AutoClerk is an approved supplier suggests that franchisees may be encouraged or required to use their guest management system, which could impact their operational costs and technology choices.
Prospective franchisees should inquire about the specific requirements or recommendations Bw Premier Collection has regarding guest management systems and whether there are any restrictions on using alternative systems. Understanding the relationship between Bw Premier Collection and AutoClerk, including any financial incentives or obligations, is crucial for making an informed investment decision.