Does the Confidentiality and Non-Compete Agreement for Burros Fries require any specific actions by the franchisee?
Burros_Fries Franchise · 2024 FDDAnswer from 2024 FDD Document
modifications to the restaurant must first be approved by us and are Franchisee's sole responsibility and expense.
D. Maintain Confidentiality of Proprietary Information
Neither Franchisee nor any of its Owners if you are an Entity, officers, directors, agents, employees or independent contractors, except as required in the performance of the duties contemplated by this Agreement, may disclose or use at any time, whether during the term of this Agreement or thereafter, any confidential and proprietary information disclosed to or known by Franchisee or any such person as a result of this Agreement. Such information, includes, but shall not be limited to our confidential matters and trade secrets such as our: strategies for site acquisition, build-out, design and décor specifications; distinctive Products, Services, proprietary recipes, sauces and home-made ice cream; specific food preparation techniques, methods, procedures including standards; specifications and purchasing strategies for all products, supplies and kitchen equipment; inventory management systems, vendors and supplier relationships, cost and pricing strategies, retail center setup, merchandising strategies, procedures for cleanliness, safety, sanitation and quality control; software, service methods and techniques, operational procedures, service standards, employee hiring, training and retention programs; menus, photographs of food, sales, advertising, marketing and promotional materials; forms, contracts, record keeping, reporting procedures and accounting methods, proprietary information conceived, originated, discovered, or developed by Franchisee or by any employee of Franchisee which is not generally known in the trade or industry about our Products or Services, including information relating to discoveries, ideas, production, purchasing, accounting, engineering, website development and design, marketing, merchandising or selling of Products and Services (collectively referred to as "Confidential Information" and further defined in Section 16.A of this Agreement).
Franchisee further acknowledges that the Confidential Information was unknown to Franchisee prior to negotiation for and execution of this Agreement and that the unique and novel combination of "know how," methods, processes and techniques developed by us and licensed to Franchisee for the operation of a Burros & Fries Business are particular to the food service industry conducted by your Business. Franchisee agrees to take all steps necessary, at Franchisee's expense, to protect the Confidential Information and shall not release it to any person that does not have a need to know, including employees,
agents and independent contractors, either during the term or after the termination or expiration of this Agreement without our prior written consent.
Franchisee further agrees that it will not contest in any litigation, arbitration, mediation, or in any other manner our ownership rights to any or all of the above Confidential Information.
E. Maintain and Renovate the Business
Franchisee shall at all times maintain the Business in a clean, orderly condition and in first class repair in accordance with all maintenance and operating standards set forth in the Manual. Franchisee shall make, at Franchisee's expense, all additions, repairs, replacements improvements and alterations that may be determined by us to be necessary so that the facilities which are viewed by the public will conform to the uniform corporate image, as may be prescribed by us from time to time. Franchisee shall undertake and complete such additions, repairs, replacements, improvements and alterations within the time and under the terms and conditions, which we may reasonably specify.
If at any time, in our sole and absolute discretion, the general state of repair, appearance or cleanliness of the Business or its kitchen equipment, fixtures, furnishings or signage does not meet our standards, Franchisee expressly agrees that we have the right to notify Franchisee, specifying the action Franchisee must take to correct the deficiency. If Franchisee does not initiate action to correct such deficiencies within ten (10) days after Franchisee receives notice from us, and then does not continue in good faith and with due diligence, a bona fide program to complete any required maintenance and refurbishing, we have the right, in addition to all other remedies, to enter the premises of the Business and do any required maintenance or refurbishing on Franchisee's behalf, and Franchisee agrees to reimburse us on demand for any expenses we incur.
Franchisee shall maintain and renovate the Business at its expense, to conform to our design, trade dress, color schemes, and presentation of trademarks and service marks consistent with our designated image, including, without limitation, remodeling, redecoration and modifications to existing improvements.
F. Maintain Competent Staff
We will create and make available to Franchisee and its Owners (if Franchisee is an Entity), training programs and other selected training materials, as we deem appropriate. Unless otherwise approved in writing by us, Franchisee or one of its Owners must personally manage the day-to-day operation of the Business for at least the first year Franchisee's Business is open for operation.
Source: Item 22 — CONTRACTS (FDD page 53)
What This Means (2024 FDD)
According to Burros Fries's 2024 Franchise Disclosure Document, the Confidentiality and Non-Compete Agreements require several specific actions from the franchisee. The franchisee must protect Burros Fries's Confidential Information, taking all necessary steps at their own expense to prevent its release to anyone without a need to know. This obligation extends both during the term of the Franchise Agreement and after its termination or expiration. Franchisees must also ensure their staff adheres to the terms of the agreement.
During the term of the agreement and for a period of two years after transfer, expiration, or termination, the franchisee cannot engage in any competitive business within a ten-mile radius of their Burros Fries location or any other existing or planned Burros Fries franchise. This restriction applies to owning, operating, or having any interest in a business using the Burros Fries system or a similar concept with similar products or services.
Upon termination or expiration of the Franchise Agreement, the franchisee must immediately cease using any Confidential Information, trade secrets, or descriptions of products and services associated with Burros Fries. This includes discontinuing the use of names, marks, proprietary marks, distinctive forms, slogans, symbols, signage, logos, and devices associated with the Burros Fries system. The franchisee is obligated to stop using all signage, advertising materials, menus, stationery, forms, and any other articles displaying the Burros Fries names and marks.
These obligations are designed to protect Burros Fries's proprietary information and market position. Failure to comply can result in legal action, including injunctions and financial penalties, as Burros Fries asserts they would be irreparably injured by a breach of these agreements. Franchisees should carefully review these requirements and understand their responsibilities to avoid potential disputes and ensure compliance with the Franchise Agreement.