What was the total value of Burger King's intangible assets, net, as of December 31, 2023?
Burger_King Franchise · 2025 FDDAnswer from 2025 FDD Document
bility of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company's internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company's assets that could have a material effect
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 109–124)
What This Means (2025 FDD)
According to Burger King's 2025 Franchise Disclosure Document, the total value of intangible assets, net, as of December 31, 2023, was $11,107. This figure represents the overall worth of Burger King's non-physical assets, such as brand recognition, trademarks, and franchise agreements, after accounting for amortization. These assets are crucial for Burger King's competitive advantage and long-term profitability.
For a prospective franchisee, understanding the value of these intangible assets is essential. A strong brand like Burger King can drive customer traffic and sales. The net value reflects the depreciated value of these assets over time, providing insight into their remaining economic life.
It's important to note that intangible assets are distinct from goodwill, which represents the premium paid for an acquisition above the fair value of its net assets. Both intangible assets and goodwill contribute to the overall value of the Burger King brand and its potential for generating future income for franchisees.