What is the registration date for the 'BURGER KING YOUR WAY & Hamburger Refresh Design' trademark?
Burger_King Franchise · 2025 FDDAnswer from 2025 FDD Document
| Trademark/Service Mark | Status | Serial / Registration Number | Application / Registration Date |
|---|---|---|---|
| BURGER KING YOUR WAY & Hamburger Refresh | Registered | Reg. 6702821 | Reg. 04/12/2022 |
| Design |
Source: Item 13 — TRADEMARKS (FDD pages 74–77)
What This Means (2025 FDD)
According to Burger King's 2025 Franchise Disclosure Document, the registration date for the trademark 'BURGER KING YOUR WAY & Hamburger Refresh Design' is April 12, 2022. This trademark is registered under registration number Reg. 6702821. Burger King franchisees are granted the right to operate under the Burger King name and utilize the company's current trademarks in the operation of their restaurants, which includes trade names, trade dress, trademarks, service marks, and logos.
Burger King considers the trademarks listed in the table to be their principal trademarks. These trademarks have been registered, or applications have been filed, with the United States Patent and Trademark Office (USPTO) on the Principal Register. Burger King also states that all registrations required to be renewed have been or will be renewed on a timely basis, and all required affidavits have been or will be filed for these principal trademarks.
As a Burger King franchisee, it is important to adhere to the franchisor's rules when using these trademarks. Franchisees cannot use the trademarks as part of a corporate, limited liability company, or partnership name, or with modifying words, designs, or symbols. Additionally, franchisees may not use the trademarks in connection with the sale of any unauthorized products or services or in any manner not authorized in writing by Burger King. Upon termination or expiration of the Franchise Agreement, the franchisee's right to use Burger King's marks will terminate.