What were the advertising expenses and other services for the TH segment of Burger King in 2024?

According to Burger King's 2025 Franchise Disclosure Document, the advertising expenses and other services for the TH (Tim Hortons operations in Canada and the U.S.) segment in 2024 amounted to $307. This figure represents the expenses related to advertising and other services specifically attributable to the Tim Hortons segment of Burger King's business.

It is important to note that this is a segment-specific expense and does not represent the total advertising expenses for the entire Burger King corporation. The document provides a breakdown of various operating costs and expenses across different segments, allowing for a clearer understanding of the financial performance of each segment.

A prospective franchisee should consider this figure in the context of the overall financial performance of the TH segment and how it contributes to the overall profitability of Burger King. Understanding the advertising expenses for each segment can help franchisees assess the marketing support they might receive and the potential impact on their business.