factual

Can a Buns On Fire franchisee face competition from other franchisees?

Buns_On_Fire Franchise · 2025 FDD

Answer from 2025 FDD Document

regardless of whether the Gift Card was issued by you or another franchisee.

ITEM 12: TERRITORY

You will not receive an exclusive territory. You may face competition from other franchisees, from outlets that we own, or from other channels of distribution or competitive brands that we control. The Franchise Agreement does not grant you any territorial rights beyond whatever geographic area identified in an exhibit to the Franchise Agreement. There will, however, be protected geographical territory ("Protected Territory"). The Protected Territory, as designated in Exhibit A to the Franchise Agreement, will be an area up to five (5) miles surrounding the restaurant determined by shortest driving distance using Google Maps or a similar mapping program. Except for Non-Traditional Sites as defined below and in Article 1.4 of the Franchise Agreement, Franchisor agrees not to establish another Franchised Business within the Franchisee's Protected Territory. The Protected Territory will be a substantially smaller area around the Franchise Business if it is located in an urban or highly populated setting. For locations in urban or highly populated areas the Protected Territory may be an area of only several blocks around the location approved for the Franchise Business, and for locations in suburban areas the Territory may be up to a two-mile area surrounding the restaurant, also determined by shortest driving distance using Google Maps or a similar mapping program. In all cases the Protected Territory will be set forth in the Franchise Agreement. During the term of the Franchise Agreement we will not, without your consent, establish or franchise another to establish a franchise within your Protected Territory under the Franchise Agreement except for the right to operate and to grant others the right to operate restaurants at "Non-Traditional Sites" (as defined in the Franchise Agreement) under any terms and conditions the Franchisor deems appropriate, regardless of proximity to the Franchise Business as provided in the Franchise Agreement. The designation of your Protected Territory does not mean that other Franchised Business may not solicit, market or advertise to customers within your Protected Territory. It solely means the Franchisor agrees not to establish Franchised Business within the Protected Territory. The relocation of any Franchise Business will be subject to our prior written approval, which may be withheld on whatever basis we determine is in our best interests. If we approve relocation of the Franchise Business, its new location must not be in the Protected Territory of another Franchised Business.

The Protected Territory granted to you is not dependent upon the achievement of a certain sales volume, market penetration or other contingency. There are no circumstances under which the protected area granted to you may be altered before the expiration or termination of the Franchise Agreement, without our mutual consent.

Except as expressly limited by the terms of your Franchise Agreement, we and our affiliates retain all rights with respect to franchised businesses, the Proprietary Marks, and any goods and services outside of your Protected Territory, including: (a) to produce, offer and sell and to grant others the right to produce, offer and sell the services and/or goods offered at the Franchise Business and any other goods and services through similar or dissimilar channels of distribution under trade and service marks other than the Proprietary Marks and under any terms; (b) the right to operate or grant others the right to operate a Buns on Fire franchise anywhere regardless of its proximity to your Franchise Business and on terms we deem appropriate;

Source: Item 12 — TERRITORY (FDD pages 33–35)

What This Means (2025 FDD)

According to Buns On Fire's 2025 Franchise Disclosure Document, franchisees may face competition from other franchisees. While Buns On Fire offers a Protected Territory, it is not an exclusive territory. The Protected Territory is defined in Exhibit A of the Franchise Agreement and is typically up to five miles surrounding the restaurant, determined by the shortest driving distance using Google Maps or a similar program. However, in urban or highly populated areas, this territory may be significantly smaller, potentially only several blocks around the location. For suburban areas, the territory may extend up to a two-mile radius. The specific size of the Protected Territory will be detailed in the Franchise Agreement.

Buns On Fire will not establish or franchise another business within the franchisee's Protected Territory, with the exception of Non-Traditional Sites, which can be established regardless of proximity to the franchise. It's important to note that the designation of a Protected Territory does not prevent other franchisees from soliciting, marketing, or advertising to customers within that territory; it only restricts the establishment of another physical Buns On Fire franchise location. Additionally, franchisees have no rights to acquire additional Franchise Businesses.

Furthermore, Buns On Fire retains the right to operate or grant others the right to operate a Buns On Fire franchise anywhere, regardless of its proximity to a franchisee's location, under terms they deem appropriate. They also reserve the right to operate or grant others the right to operate Buns On Fire Restaurants at Non-Traditional Sites anywhere under any terms and conditions they deem appropriate. This means that while a franchisee has a Protected Territory, Buns On Fire can still establish other franchises or businesses nearby, potentially creating competition.

In summary, while Buns On Fire provides a Protected Territory, franchisees should be aware that this does not guarantee complete protection from competition. Other franchisees can still market to customers within the territory, and Buns On Fire retains the right to establish other franchises or businesses nearby, especially at Non-Traditional Sites. Prospective franchisees should carefully review Exhibit A of the Franchise Agreement to understand the exact boundaries of their Protected Territory and consider the potential for competition from other franchisees and alternative distribution channels.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.