What consent is required from Buns On Fire before a franchisee makes social media posts?
Buns_On_Fire Franchise · 2025 FDDAnswer from 2025 FDD Document
ining our written approval. (Article IX of the Franchise Agreement);
- (5) provide you with content for posting on Social Media pages, if we permit you to have a Social Media page. You may not make any social media posts without our consent, and we must have administrator rights for all social media accounts associated with the Franchise Business. (Section 9.6 of the Franchise Agreement);
- (6) provide you with updates, revisions and amendments to the Operations Manual as we deem necessary (Section 11.3 of the Franchise Agreement);
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 25–33)
What This Means (2025 FDD)
According to the 2025 Buns On Fire Franchise Disclosure Document, franchisees must obtain consent from Buns On Fire before making any social media posts related to the franchise. Specifically, Buns On Fire requires written consent and administrator rights to all social media accounts associated with the franchise business. This requirement is in place to ensure consistency and quality of the company's message across all platforms.
Buns On Fire maintains and controls all social media accounts associated with franchised businesses. If Buns On Fire were to allow social media accounts, franchisees must comply with their Social Media Policy. This policy likely outlines specific guidelines and standards for content, branding, and engagement on social media.
This level of control is common in franchising, as franchisors want to protect their brand reputation and ensure a consistent brand image. For a prospective Buns On Fire franchisee, this means they will need to adhere to Buns On Fire's social media policy and obtain approval for any posts they wish to make. This may limit a franchisee's autonomy in online marketing but also provides the benefit of leveraging the franchisor's expertise and brand standards.