Through what means will advertising materials and services be provided to a Bumble Roofing franchisee?
Bumble_Roofing Franchise · 2025 FDDAnswer from 2025 FDD Document
authorize Franchisee to utilize any Improvement that may be developed by other franchisees and is authorized generally for use by other franchisees.
11. ADVERTISING AND PROMOTION
- 11.1 Franchisee acknowledges that local marketing, promotion and advertising are required to advise the public of the Business. During the first twelve (12) months of operations, Franchisee will spend a minimum of $65,000 on promotional advertising within the Territory ("Individual Advertising Investment"), plus an additional $15,000 for each additional contiguous Territory. Franchisee may not advertise outside its Territory without Franchisor's approval, which may be granted or withheld in Franchisor's discretion. After the first year of operations, Franchisee must spend each year the greater of (a) $65,000 plus an additional $15,000 for each additional contiguous Territory, or (b) 5% of the prior year's Gross Revenues.
- 11.2 During the Initial Term and any Interim Period, Franchisee shall furnish each month and/or year, as Franchisor prescribes, and upon Franchisor's request, to Franchisor an accounting of Franchisee's previous month's or year's Individual Advertising Investment expenditures on a form approved by Franchisor. Franchisor has the right, but not the obligation, once Franchisee commences operations, to collect up to the minimum required Individual Advertising Investment from Franchisee and administer it on marketing and advertising investments in Franchisee's Territory on Franchisee's behalf.
- 11.3 Franchisor will make available to Franchisee all advertising and promotion materials for the Business which are used by Franchisor and other BUMBLE ROOFING® franchisees. Franchisee may not develop advertising materials for use in the Business without Franchisor's prior written approval. If
Franchisor approves the advertising materials prepared by Franchisee, Franchisor may make available to other franchisees such advertising and promotion materials. Franchisee must pay duplic
Source: Item 22 — CONTRACTS (FDD page 53)
What This Means (2025 FDD)
According to the 2025 Bumble Roofing Franchise Disclosure Document, Bumble Roofing will make available to franchisees all advertising and promotion materials used by the franchisor and other Bumble Roofing franchisees. However, franchisees must obtain prior written approval from Bumble Roofing before developing their own advertising materials. If Bumble Roofing approves franchisee-developed materials, it may then make those materials available to other franchisees. Franchisees are responsible for paying the duplication costs of any advertising or promotional materials provided by Bumble Roofing.
Bumble Roofing also mandates that franchisees engage in local marketing, promotion, and advertising to inform the public about their business. During the first year of operation, a franchisee must spend a minimum of $65,000 on promotional advertising within their territory. An additional $15,000 is required for each additional contiguous territory. After the first year, franchisees must spend annually the greater of either $65,000 plus $15,000 for each additional contiguous territory, or 5% of the prior year's gross revenues.
Bumble Roofing has the right, but not the obligation, to collect up to the minimum required Individual Advertising Investment from Franchisee and administer it on marketing and advertising investments in Franchisee's Territory on Franchisee's behalf. Franchisees must furnish monthly or yearly accountings of their Individual Advertising Investment expenditures to Bumble Roofing on an approved form. Bumble Roofing also has formed a national branding and marketing fund.