What kind of Internet and intranet usage agreements might a Bumble Roofing franchisee be required to sign?
Bumble_Roofing Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee will provide Franchisor with content for Franchisor's Internet marketing, and will sign Internet and intranet usage agreements, if any.
Franchisor retains the right to approve any linking or other use of its website;
- 8.11 Franchisee shall acquire, maintain, and upgrade hardware, software, information processing and communication systems, and Internet and other network access providers, as prescribed in the Manual and as modified periodically by Franchisor.
Franchisee shall comply with any separate software or other license agreements that Franchisor or its designee use in connection with the System.
Franchisee shall utilize Franchisor's required software, and if established, proprietary database management and intranet system as the exclusive means for tracking and maintaining customer, vendor, and lead information, and for such other uses as prescribed by Franchisor periodically in the Manual.
- 8.13 Franchisee shall at all times maintain an active email account and shall check the account at least once each day.
If available, Franchisee shall maintain an email account on Franchisor's proprietary database management and intranet system.
- 8.14 Franchisee will not, without Franchisor's prior written consent, utilize any generative artificial intelligence software, tools, or technologies, including, natural language processing, deep learning algorithms, or machine learning models (collectively, "Generative AI") directly or indirectly in the operation of the Business, including without limitation, in advertising, promotion, or marketing of the Roofing Business, communications with customers, business planning, analysis or optimization, or in any social media.
Source: Item 22 — CONTRACTS (FDD page 53)
What This Means (2025 FDD)
According to Bumble Roofing's 2025 Franchise Disclosure Document, franchisees will be required to sign Internet and intranet usage agreements. These agreements likely outline the terms and conditions for using Bumble Roofing's online systems and resources. Bumble Roofing retains the sole right to market on the Internet and use its trademarks online, including websites, domain names, URLs, directory addresses, metatags, linking, advertising, and co-branding.
Bumble Roofing franchisees cannot independently market on the Internet or use domain names or search techniques similar to Bumble Roofing's trademarks without prior written approval from the franchisor. Any franchisee website should be accessed through Bumble Roofing's homepage. Franchisees must provide content for Bumble Roofing's Internet marketing efforts.
Furthermore, Bumble Roofing franchisees must acquire, maintain, and upgrade their hardware, software, information processing and communication systems, and Internet and other network access providers as prescribed in the manual and as modified periodically by Bumble Roofing. Franchisees must also comply with any separate software or other license agreements that Bumble Roofing or its designee uses in connection with the system. They are required to utilize Bumble Roofing's required software, and if established, proprietary database management and intranet system as the exclusive means for tracking and maintaining customer, vendor, and lead information, and for such other uses as prescribed by Bumble Roofing periodically in the manual.
Bumble Roofing franchisees must maintain an active email account and check it daily, preferably on Bumble Roofing's proprietary system if available. Additionally, franchisees are restricted from using generative artificial intelligence software in their business operations without prior written consent from Bumble Roofing, ensuring that all marketing, communications, and business processes align with the franchisor's standards and brand.