What happens if Bumble Roofing withholds approval of a franchisee's advertising materials?
Bumble_Roofing Franchise · 2025 FDDAnswer from 2025 FDD Document
You are strongly encouraged to order sales and marketing material from our designated supplier(s). It is a material breach of the Franchise Agreement to use other marketing material without prior written approval. If you desire to use your own advertising materials, you must obtain our prior approval. We will review your request and we will respond in writing within 15 days from the date we receive all requested information. Our failure to notify you in the specified time frame will be deemed a disapproval of your request. Use of logos, Marks and other name identification materials must be consistent with our approved standards. You may not use our logos, Marks and other name identification materials on items to be sold or services to be provided without our prior written approval. If we approve of promotional items or services that will be sold in your Roofing Business, those items or services must be included in your gross revenues.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 30–37)
What This Means (2025 FDD)
According to Bumble Roofing's 2025 Franchise Disclosure Document, franchisees are strongly encouraged to order sales and marketing material from Bumble Roofing's designated suppliers. It is considered a material breach of the Franchise Agreement to use other marketing material without prior written approval from Bumble Roofing. If a franchisee desires to use their own advertising materials, they must obtain prior approval from Bumble Roofing.
Bumble Roofing will review a franchisee's request for approval of advertising materials and respond in writing within 15 days from the date they receive all requested information. According to the FDD, if Bumble Roofing fails to notify the franchisee within the specified 15-day timeframe, the request will be deemed disapproved.
This policy has several implications for prospective Bumble Roofing franchisees. First, it means franchisees have limited flexibility in their advertising and marketing efforts, as they must adhere to Bumble Roofing's approved standards and obtain permission to use their own materials. Second, the disapproval process is time-sensitive. If Bumble Roofing does not respond within 15 days, the franchisee cannot use the materials. Finally, franchisees should be aware that using unapproved marketing materials constitutes a material breach of the Franchise Agreement, which could lead to penalties or termination of the franchise.