Is a Buildingstars franchisee allowed to advertise or use the Buildingstars marks without the appropriate registration symbols and Buildingstars' consent?

According to the 2025 Buildingstars Franchise Disclosure Document, a franchisee is prohibited from advertising or using the Buildingstars marks without including the appropriate registration symbols, such as copyright, trademark, and service mark symbols, for registered marks. Additionally, the franchisee must obtain Buildingstars' consent before using the marks in advertising or promotional materials.

Before a Buildingstars franchisee advertises their business, they must submit all advertising and sales promotion materials, including internet advertising, to Buildingstars for prior approval. If Buildingstars does not provide consent within 20 days of receiving the materials, the advertising is considered acceptable. This process ensures that all advertising aligns with Buildingstars' brand standards and legal requirements.

The Buildingstars FDD emphasizes the importance of protecting the Buildingstars trademarks and service marks. Unauthorized use of these marks by a franchisee constitutes a breach of the franchise agreement and an infringement of Buildingstars' rights. Buildingstars retains the right to change the marks used by franchisees at any time and for any reason, with the franchisee responsible for the costs associated with such changes. This control over the marks helps Buildingstars maintain brand consistency and quality across all franchise locations.