factual

Who owns the "BrightStar" trademarks and the Athena Business System (ABS) that Brightstar Care uses?

Brightstar_Care Franchise · 2025 FDD

Answer from 2025 FDD Document

  • 24-7 Bright Star Healthcare, LLC, a Nevada limited liability company ("Bright Star Nevada") whose principal offices are at 2275 Half Day Road, Suite 210, Bannockburn, Illinois 60015. Bright Star Nevada is the owner of the "BrightStar" trademarks, the Athena Business System ("ABS"), and the BrightStar Care Agency Program (as defined below) and, as described further in Items 13 and 14 of this Disclosure Document, has licensed us the right to use and sublicense the trademarks, ABS, and BrightStar Care Agency Program. Bright Star Nevada operated one or more BrightStar Healthcare Agencies similar to the business offered under this Disclosure Document from October 2002 through January 2010. It has never offered franchises in any line of business.
  • BrightStar Technology Group, LLC, a Delaware limited liability company ("BrightStar Technology") whose principal offices are at 2275 Half Day Road, Suite 210, Bannockburn, Illinois 60015. BrightStar Technology will provide you with ongoing support and assistance with respect to the ABS. You will pay BrightStar Technology all fees associated with your use of ABS. BrightStar Technology does not operate any other business. BrightStar Technology has never operated a BrightStar Care Agency or offered franchises in any line of business.

Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 9–14)

What This Means (2025 FDD)

According to Brightstar Care's 2025 Franchise Disclosure Document, the "BrightStar" trademarks and the Athena Business System ("ABS") are owned by 24-7 Bright Star Healthcare, LLC, also referred to as Bright Star Nevada. Bright Star Nevada has licensed BrightStar Franchising, LLC, the franchisor, the right to use and sublicense the trademarks and ABS.

BrightStar Technology Group, LLC, a Brightstar Care affiliate, provides ongoing support and assistance with respect to the ABS. Brightstar Care franchisees will pay BrightStar Technology all fees associated with their use of ABS.

Understanding the ownership and licensing of these key assets is important for prospective franchisees. It clarifies the relationship between Brightstar Care and its affiliates, and highlights that franchisees do not directly own the trademarks or the ABS, but rather are granted the right to use them through the franchise agreement.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.