What does Brain Balance provide to the franchisee to implement the Brain Balance Program?
Brain_Balance Franchise · 2025 FDDAnswer from 2025 FDD Document
term of the Franchise Agreement, which may be amended as provided herein and other training materials.
- (f) COMPANY will advise FRANCHISEE in staffing requirements for operating a Franchised Business.
- (g) COMPANY will license to FRANCHISEE the Software under the Application License Agreement as more fully set forth in Section 15.
- (h) COMPANY will provide FRANCHISEE with the methods, a copy of the assessment tools and tests, protocols, and procedures to enable FRANCHISEE to implement the Brain Balance Program®.
- (i) COMPANY will provide FRANCHISEE with assistance in planning the Grand Opening event, including marketing strategy, guest speaker suggestions, and event best practices recommendations.
- 9.02. After the opening of the Franchised Business by FRANCHISEE:
- (a) COMPANY will provide at no charge to FRANCHISEE (i) consultation initiated by or at the direction of COMPANY; or (ii) consultation regarding the continued implementation of the Licensed Technology if said implementation requires product, process, and/or service modification and/or alteration.
- (b) COMPANY will provide, in the event FRANCHISEE fails to master the principles and objectives of the Licensed Technology, System development results in new principles or protocols or upon the request of FRANCHISEE, at FRANCHISEE's office, and at FRANCHISEE'S sole cost and expense, additional training and consultation at a per diem payment of $1,000, including business development, marketing, organization, operation of its first or additional centers, and promotion of the Franchised Business. Any consulting services that last more than four (4) hours are to be considered a "full day." Consulting services lasting more than
one half hour and less than four (4) hours are considered to be "half day," for which $500 will be paid. Time spent by a consultant lasting less than one half hour will not be considered consultation services. Services shall conform to those set forth above or as mutually agreed upon between the parties. If FRANCHISEE requests consulting services be performed specifically by a particular individual, the per diem rate shall be $1,500, and the half day rate shall be $750. FRANCHISEE acknowledges that FRANCHISOR is under no obligation to provide the services of a particular individual.
- (c) COMPANY will provide FRANCHISEE with methods for development of the Franchised Business, including marketing and methods to obtain clients, client assessments, and training new personnel in core Brain Balance Program® operations.
- (d) COMPANY will maintain a System Website and shall maintain information specific to FRANCHISEE's Franchised Business on that System Website. COMPANY may implement and periodically modify standards relating to the System Website and, at COMPANY's option, may change the System Website, or any services offered through the System Web site, at any time. COMPANY shall own all intellectual property related to all data that flows through the System Website.
- (e) COMPANY, at reasonable times, will consult with FRANCHISEE and offer guidance with respect to the operation of the Franchised Business, both by telephone and at FRANCHISEE's Center.
- (f) COMPANY will provide forms and other required documents electronically, and FRANCHISEE will be required to duplicate such materials at its own expense for use in the operation of the Franchised Business.
- (g) COMPANY will, in its discretion, provide FRANCHISEE with modifications, additions, and deletions to the Operations Manual.
- (h) COMPANY will, in its discretion, provide FRANCHISEE with modifications, additions, and deletions to the Software.
- (i) COMPANY will make available to FRANCHISEE, from time to time (i) advertising and promotional materials, electronically in pdf or jpeg format, prepared by COMPANY's advertising agencies and marketing company; and (ii) advertising and marketing usage and guidelines.
Source: Item 22 — CONTRACTS (FDD pages 70–72)
What This Means (2025 FDD)
According to Brain Balance's 2025 Franchise Disclosure Document, Brain Balance provides franchisees with various resources and support to implement the Brain Balance Program. Prior to opening, Brain Balance offers advice on center location, office layout, and the selection of furnishings and equipment. They also provide basic methods, assessment tools, tests, protocols, and procedures for operating the franchised business, along with customized software for running the Brain Balance Program and capturing client data. Additionally, franchisees receive a list of required equipment and services, an online training program, and the option for up to five days of training at a designated facility. Brain Balance also makes available electronically one copy of the Operations Manual, the training manual, and form templates. They will also advise on staffing requirements.
After the franchise location opens, Brain Balance provides ongoing consultation at no charge, if initiated by Brain Balance, or if the consultation regards the continued implementation of licensed technology. Brain Balance also provides methods for business development, including marketing and client acquisition strategies, client assessments, and training for new personnel in core Brain Balance Program operations. Brain Balance maintains a System Website with information specific to the franchisee's business. Franchisees are also required to enroll their center in an approved Customer Relations Management System (CRM) and purchase a minimum inventory of program kits from Brain Balance's designated supplier.
Brain Balance also provides assistance in planning the Grand Opening event, including marketing strategy, guest speaker suggestions, and event best practices recommendations. Franchisees are required to purchase advertising and promotional materials, electronically in pdf or jpeg format, prepared by Brain Balance's designated vendor. Franchisees may maintain an independent social media presence, but cannot maintain an independent website. All marketing vendors or service providers for the franchisee must be approved in writing by Brain Balance prior to being retained by the franchisee.