Does Brain Balance operate any company-owned Brain Balance Centers as of the date of the Disclosure Document?
Brain_Balance Franchise · 2025 FDDAnswer from 2025 FDD Document
As of the date of this Disclosure Document, we do not operate any company-owned Brain Balance® Centers, however, since April 2020, our Affiliate, BB Corporate LLC has provided direct to consumer virtual programs outside of territories owned and operated by franchisees. This will continue on a permanent basis going forward.
Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 8–10)
What This Means (2025 FDD)
According to Brain Balance's 2025 Franchise Disclosure Document, Brain Balance itself does not operate any company-owned Brain Balance Centers as of the date of the document. However, the disclosure notes that since April 2020, BB Corporate LLC, an affiliate of Brain Balance, has been providing direct-to-consumer virtual programs outside of territories owned and operated by franchisees. This direct-to-consumer virtual program will continue on a permanent basis.
This is a notable point for potential franchisees. While Brain Balance does not compete directly with its franchisees through company-owned centers, its affiliate does offer virtual programs that could be seen as competition in certain markets. This arrangement could impact a franchisee's potential customer base, particularly in areas where virtual services are popular or more accessible.
Prospective franchisees should carefully consider the implications of these virtual programs and how they might affect their business. It would be prudent to inquire with Brain Balance about the specifics of these virtual programs, including their pricing, marketing strategies, and the geographic areas they target. Understanding the extent of this virtual competition is essential for making an informed investment decision.