Who are the intended third-party beneficiaries of the Brain Balance agreement?

According to the 2025 Brain Balance Franchise Disclosure Document, BBF and BBI are the intended third-party beneficiaries of the franchise agreement. This means that these entities have specific rights under the agreement and can enforce its provisions to the fullest extent permitted by law.

For a prospective Brain Balance franchisee, this clause indicates that the agreement extends beyond just the franchisee and BB Franchising LLC. BBF and BBI, as third-party beneficiaries, have a legal stake in ensuring the franchisee complies with the terms of the agreement. This could involve various aspects of the franchise operation, such as maintaining brand standards, adhering to operational guidelines, and fulfilling financial obligations.

This provision is included to protect the interests of related entities and ensure the consistent application of the franchise agreement across the Brain Balance system. Franchisees should understand that their actions can have legal ramifications not only with the franchisor but also with these identified third parties. It is important for franchisees to fully understand their obligations under the franchise agreement and how those obligations may be enforced by BBF and BBI.