In what format will Brain Balance make available advertising and promotional materials to the franchisee?

According to Brain Balance's 2025 Franchise Disclosure Document, Brain Balance will provide advertising and promotional materials to franchisees electronically in PDF or JPEG format. These materials are prepared by Brain Balance's advertising agencies and marketing company. Additionally, Brain Balance will provide advertising and marketing usage and guidelines to the franchisee.

It is important to note that franchisees are required to purchase advertising and promotional materials electronically in PDF or JPEG format from Brain Balance's designated vendor. This ensures brand consistency and quality control across all franchise locations. Franchisees must also adhere to Brain Balance's written instructions regarding the appearance of trademarks in any advertising or promotional materials.

Furthermore, franchisees are obligated to spend a minimum of $6,000 per calendar month or 9% of their gross revenue, whichever is greater, on local advertising. This expenditure must align with Brain Balance's guidance on allocating funds across various marketing channels. Franchisees also need to get prior written consent from Brain Balance for all advertising and promotional materials, whether printed or digital, before they are used.