factual

Under what condition can a Boulder Designs franchisee establish a presence on the Internet in connection with the Franchised Business?

Boulder_Designs Franchise · 2025 FDD

Answer from 2025 FDD Document

Franchisee, and any cooperative advertising program, may not establish a presence on, or market using, the Internet in connection with the Franchised Business without Franchisor's prior written consent. Franchisor has established and maintains an Internet website at the uniform resource locator, www.boulderdesigns.net, which provides information about the System and the services Franchisor, its Affiliates and its franchisees provide. Franchisor will include at the BOULDER DESIGNS website an interior page containing information about the Franchised Business.

Source: Item 22 — CONTRACTS (FDD page 50)

What This Means (2025 FDD)

According to Boulder Designs' 2025 Franchise Disclosure Document, a franchisee can establish an internet presence in connection with the franchised business only with the franchisor's prior written consent. Boulder Designs maintains a website at www.boulderdesigns.net providing information about the system and services offered by the franchisor, its affiliates, and franchisees. The franchisor will include an interior page on the Boulder Designs website containing information about the franchisee's specific franchised business.

Boulder Designs retains the exclusive right to advertise or use the marks on the Internet, including websites, domain names, URLs, linking, search engines, banner ads, video, digital signage, audio, meta-tags, marketing, auction sites, e-commerce, and co-branding arrangements. Franchisees may be asked to provide content for the franchisor's internet marketing and must follow the franchisor's intranet and internet usage rules, policies, and requirements.

Furthermore, franchisees cannot use a domain name or URL containing the Boulder Designs mark or any variation without prior written approval from the franchisor. Boulder Designs also maintains sole control over social media sites and applications, prohibiting franchisees from establishing or using social media for business purposes. However, franchisees are required to list and advertise the phone number and address of their franchised business in online directories like Google and Facebook, as specified by Boulder Designs.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.