Is Bor Restoration's approval required for the Grand Opening advertising plans?
Bor_Restoration Franchise · 2024 FDDAnswer from 2024 FDD Document
| 3-30-24 | 18 | ||
|---|---|---|---|
| Initials | Initials |
3.4 Advertising and Advertising Fees
a. Grand Opening
During the first three mon
Source: Item 23 — Receipts (FDD pages 40–202)
What This Means (2024 FDD)
According to Bor Restoration's 2024 Franchise Disclosure Document, franchisees are required to have their Grand Opening advertising plans reviewed and approved by Bor Restoration. During the first three months of operation, a franchisee must allocate a minimum of $500 for the Grand Opening advertising campaign. Bor Restoration states that the approval process for Grand Opening plans mirrors the process for local advertising, indicating a consistent standard of oversight.
This requirement ensures that the franchisee's initial advertising efforts align with Bor Restoration's brand standards and marketing strategies. By maintaining control over the advertising content, Bor Restoration aims to protect its brand image and ensure consistent messaging across all franchise locations. This also allows Bor Restoration to offer guidance and support to franchisees in developing effective advertising campaigns.
For a prospective Bor Restoration franchisee, this means that they will need to submit their Grand Opening advertising plans to Bor Restoration for review at least 15 calendar days before the planned launch. Failure to obtain approval could result in a delay in the Grand Opening or the need to revise the advertising campaign. If written notice is not received within 15 calendar days, the advertising is considered disapproved. Franchisees should factor this review period into their overall Grand Opening timeline to avoid any potential issues.