What are some examples of 'Nontraditional Locations' where Bonchon may establish Bonchon Restaurants, kiosks, or other units?
Bonchon Franchise · 2025 FDDAnswer from 2025 FDD Document
You also understand and agree that we and/or our affiliates alone have the right to offer and sell Bonchon System products and services at any and all nontraditional locations, including nontraditional locations situated in your Development Territory, through the establishment of Bonchon Businesses, kiosks, mobile units, concessions or "shop in shops", and that, by contrast, you are precluded from engaging in such activity. "Nontraditional Locations" includes sports arenas and venues; theatres; resorts; food retailers (including supermarkets, grocery stores and convenience stores); malls; schools and universities; hospital and healthcare facilities; airports; guest lodging facilities; day care facilities of any type; government facilities; condominium and cooperative complexes; the premises of any third party retailer which is not a Bonchon Business (including shops, stores and department stores); military bases and installations; airlines, railroads and other modes of mass transportation; and, any other location or venue to which access to the general public is restricted. You will receive no compensation for our or our affiliates' sales at Nontraditional Locations.
Source: Item 23 — RECEIPTS (FDD pages 92–536)
What This Means (2025 FDD)
According to Bonchon's 2025 Franchise Disclosure Document, Bonchon and its affiliates have the right to offer and sell Bonchon System products and services at nontraditional locations through various establishments such as Bonchon Restaurants, kiosks, mobile units, concessions, or "shop in shops". These nontraditional locations can be situated within a franchisee’s Development Territory.
The document defines "Nontraditional Locations" as including a wide array of venues. These range from sports arenas and theaters to transportation hubs like airports and airlines. They also include locations such as resorts, food retailers (including supermarkets, grocery stores, and convenience stores), malls, schools and universities, hospitals and healthcare facilities, guest lodging facilities, day care facilities, government facilities, condominium and cooperative complexes, the premises of any third party retailer which is not a Bonchon Business (including shops, stores and department stores), military bases and installations, airlines, railroads and other modes of mass transportation, and any other location or venue to which access to the general public is restricted.
This means that Bonchon retains significant flexibility in expanding its brand presence through diverse channels and locations, some of which may even be within a franchisee's territory. However, the franchisee will not receive compensation for sales at these Nontraditional Locations. This could impact a franchisee's potential revenue if such locations are established within their territory.