What is the cost for Bonchon to visit a proposed restaurant location after the first visit?

According to Bonchon's 2025 Franchise Disclosure Document, if a franchisee requests Bonchon to visit a proposed restaurant location, the first visit will be free of cost. However, any subsequent visits will cost the franchisee $500 per day, in addition to covering Bonchon's travel expenses.

This policy has significant implications for prospective franchisees. It means that while Bonchon provides an initial site evaluation at no charge, franchisees need to carefully prepare and present their location choices to minimize the need for follow-up visits. The $500 per day fee, along with travel expenses, can quickly add up, impacting the franchisee's initial investment costs. This encourages franchisees to conduct thorough due diligence and present well-researched location options to Bonchon from the outset.

Franchisees should factor these potential costs into their budget when planning their site selection process. It's also advisable to communicate proactively with Bonchon to understand their specific criteria and expectations for site approval, potentially reducing the need for multiple visits. Understanding Bonchon's site selection criteria can help a franchisee avoid locations that are unlikely to be approved, saving both time and money.

While it is common for franchisors to provide site selection assistance, the specific terms and costs can vary. Some franchisors may offer more comprehensive support upfront, while others may charge for additional services. Bonchon's approach incentivizes franchisees to take an active role in the site selection process while still providing access to the franchisor's expertise.