Under what names is a Bojangles franchisee authorized to operate and advertise the Franchised Business?
Bojangles Franchise · 2025 FDDAnswer from 2025 FDD Document
Unless otherwise authorized or required by Franchisor in writing, Franchisee shall operate and advertise the Franchised Business only under the name "BOJANGLES®" Restaurant, "BOJANGLES'®" Restaurant or "BOJANGLES' FAMOUS CHICKEN 'N BISCUITS®" Restaurant, as specified by Franchisor, without prefix or suffix;
- (4) During the term of this Agreement, Franchisee shall identify itself as the owner of the Franchised Business in conjunction with any use of the Proprietary Marks, including, but not limited to, uses on invoices, order forms, receipts, and contracts, and shall display a notice to that effect in such content and form and at such conspicuous locations on the premises of the Franchised Business as Franchisor may designate in writing;
Source: Item 22 — CONTRACTS (FDD page 82)
What This Means (2025 FDD)
According to Bojangles' 2025 Franchise Disclosure Document, a franchisee must operate and advertise their franchised business under specific names. Unless Bojangles authorizes or requires otherwise in writing, franchisees can only use "BOJANGLES®" Restaurant, "BOJANGLES'®" Restaurant or "BOJANGLES' FAMOUS CHICKEN 'N BISCUITS®" Restaurant. These names must be used without any additional prefixes or suffixes.
This requirement ensures brand consistency across all Bojangles locations, which is a common practice in franchising. By standardizing the name, Bojangles aims to maintain a uniform image and customer experience. This consistency helps customers easily recognize and trust the brand, regardless of the specific location they visit.
Additionally, the franchisee must identify themselves as the owner of the franchised business in conjunction with any use of the Proprietary Marks, including on invoices, order forms, receipts, and contracts. They must also display a notice to that effect in a conspicuous location on the premises, as designated by Bojangles in writing. This transparency helps clarify the relationship between the franchisee and the Bojangles brand, ensuring that customers are aware of who they are doing business with.