Does BBYHC still offer the Gold Membership program for Body Brain Center?

According to the 2025 Body Brain Center Franchise Disclosure Document, BBYHC (Body & Brain Yoga and Health Centers, Inc.) no longer offers the Gold Membership program. The FDD specifies that while the program is discontinued, pre-existing Gold members are still permitted to receive the benefits associated with their memberships. This means that new Body Brain Center franchisees will not be able to enroll new customers in the Gold Membership program.

This change in membership offerings could impact a new franchisee's business strategy. They will need to focus on promoting and selling the currently available membership options and services. While the FDD does not elaborate on alternative membership programs, it does mention the opportunity for franchisees to receive referral fees by referring members to affiliated companies for workshops, retreats, or other programs. This referral program may serve as a potential avenue for generating revenue and providing additional value to members.

For prospective franchisees, it is important to understand the implications of the discontinued Gold Membership program and to inquire about current membership offerings and any potential new programs in development. Understanding the details of the referral program and how it can be leveraged to benefit both the franchisee and the members is also crucial. This information will help in developing a comprehensive business plan and marketing strategy for the Body Brain Center franchise.