Can Body20 use television for media advertising?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
We may from time to time formulate, develop, produce, and conduct, at our sole discretion, advertising or promotional programs in such form and media as we determine to be most effective. We may make available for you to purchase approved advertising and promotional materials, including signs, posters, collaterals, etc. that we have prepared.
If we conduct media advertising, we may use direct mail, print, radio, Internet, or television, which may be local, regional, or national in scope. We may produce the marketing materials inhouse or employ a local, regional, or national advertising agency. We are not obligated to conduct any advertising or marketing programs within your market.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 38–49)
What This Means (2025 FDD)
According to Body20's 2025 Franchise Disclosure Document, Body20 may use television for media advertising. The FDD states that Body20 may conduct advertising or promotional programs in such form and media as it determines to be most effective, including direct mail, print, radio, Internet, or television. These advertising programs may be local, regional, or national in scope.
This indicates that Body20 retains control over the advertising and promotional programs, including the media used. As a franchisee, you may benefit from Body20's advertising campaigns, including television, but Body20 is not obligated to conduct any advertising or marketing programs within your specific market.
It is important to note that while Body20 may use television advertising, franchisees are also required to participate in local marketing efforts and adhere to Body20's advertising and marketing policies. Franchisees must obtain written approval from Body20 before using any advertising or marketing materials with the Body20 marks.