What standards of conduct must a Body20 franchisee adhere to in dealings with customers, suppliers, and the public?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
| MANUAL PURPOSE AND ORGANIZATION | 1 |
|---|---|
| Alignment with Franchise Disclosure Document | 1 |
| Storing the Manual | 1 |
| OWNERSHIP OF MANUAL | 1 |
| CORRESPONDENCE AND COMMUNICATION | 1 |
| MANUAL TERMINOLOGY | 2 |
| WELCOME TO BODY20®! | 2 |
| Company History | 3 |
| Mission Statement | 3 |
| Vision Statement | 3 |
| Values | 4 |
| Importance of Product and Services Knowledge | 5 |
| ETHICAL STANDARDS | 5 |
| LEGAL AND REGULATORY | 6 |
| Confidentiality | 6 |
| Definition of Trade Secrets and Confidential Information | 6 |
| Change of Address | 7 |
| Franchise Disclosure Document (FDD) and Franchise Agreement | 7 |
| Independently Owned and Operated | 7 |
| System Compliance | 8 |
| Complete Franchisee Training | 8 |
| WHAT FRANCHISEES CAN EXPECT FROM BODY20® HQ | |
| (THE FRANCHISOR) | 9 |
| WHAT THE BODY20® HQ (THE FRANCHISOR) EXPECTS | |
| FROM FRANCHISEES | 9 |
| CONCLUSION | 10 |
6.8 Products, Supplies, Operating Assets, and Services.
(b) Products and Services You May Offer. You may offer in the Studio to customers only the products, services, and Sessions that we have approved in writing. In addition, you must offer the specific products, services, and Sessions that we require in the Manuals or otherwise in writing. We may change these specifications periodically, and we may designate specific products or services as optional or mandatory. You must offer all products, services, or Sessions that we designate as mandatory. You may sell products and services only in the varieties, forms, and packages that we have approved in accordance with our System Standards. You must maintain a sufficient supply of required products to meet the inventory standards we prescribe in the Manuals (or to meet reasonably anticipated customer demand, if we have not prescribed specific standards).
B. The distinguishing characteristics of the System include, but are not limited to, our Studio designs, layouts, and identification schemes (collectively, the "Trade Dress"); our specifications for equipment, inventory, and accessories; our website or series of websites for the Studios (the "System Website"); our relationships with vendors; our software and computer programs; our online booking system; our reservation procedures; the classes and training sessions (collectively, "Sessions") that you offer to customers; any fitness programs and Sessions that we have developed and continue to develop; the accumulated experience reflected in our training program, operating procedures, customer service standards methods, and marketing techniques; and the mandatory and suggested policies, procedures, standards, specifications, rules, and requirements ("System Standards") set out in our operations manuals ("Manuals") and otherwise in writing.
(iii) Studio Reciprocity. You must adhere to our policies and procedures related to Member reciprocity amongst (a) other Studios and/or (b) studios operated as part of the franchise systems in connection with the other brands owned and/or licensed by us or our Affiliates.
Source: Item 23 — RECEIPT (FDD pages 74–251)
What This Means (2025 FDD)
The 2025 Body20 Franchise Disclosure Document indicates that franchisees must adhere to the System Standards outlined in the operations manuals, which include policies, procedures, standards, specifications, rules and requirements. These standards cover various aspects of the business, including customer service. Franchisees are required to comply with these standards, as they may be amended or supplemented periodically by Body20.
Specifically, Body20 franchisees must offer only the products, services, and sessions that Body20 has approved in writing. They must also offer the specific products, services, and sessions that Body20 requires in the manuals or otherwise in writing. Body20 may change these specifications periodically and designate specific products or services as optional or mandatory. Franchisees must maintain a sufficient supply of required products to meet the inventory standards prescribed in the manuals or to meet reasonably anticipated customer demand if specific standards have not been prescribed.
Ethical standards are also emphasized in the Body20 operations manual, suggesting that franchisees are expected to maintain ethical conduct in their business operations and interactions with customers, suppliers, and the public. Franchisees must also adhere to policies and procedures related to member reciprocity amongst other Body20 studios and studios operated as part of franchise systems connected with other brands owned or licensed by Body20 or its affiliates.
In general, franchisees in any system are obligated to treat customers and suppliers fairly, honestly, and in compliance with all applicable laws and regulations. Franchise systems typically have standards for customer service, product quality, and ethical behavior that franchisees must follow to maintain the brand's reputation and ensure customer satisfaction. Prospective Body20 franchisees should carefully review the operations manuals and franchise agreement to fully understand the specific standards of conduct required by Body20.