What specific items must be removed from the site if Body20 does not purchase the Site Lease or Site?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
- 15.8 De-identification of the Site.
If we do not exercise our option to acquire the Site Lease or the Site, you will make such modifications or alterations to the Site immediately upon termination or expiration of this Agreement that we deem necessary to distinguish the appearance of the Site from a Studio, including removing the signs, the Marks, and any Trade Dress so as to indicate to the public that you are no longer associated with us.
If you do not comply with the requirements of this Section, we may enter the Studio without being guilty of trespass or any other tort, for the purpose of making or causing to be made any required changes.
We may charge you, and you agree to pay us on our demand, up to 120% of our and our affiliates' costs and expenses in making such changes.
Source: Item 23 — RECEIPT (FDD pages 74–251)
What This Means (2025 FDD)
According to Body20's 2025 Franchise Disclosure Document, if Body20 does not exercise its option to acquire the Site Lease or the Site upon termination or expiration of the Franchise Agreement, the franchisee is obligated to modify the site to differentiate its appearance from a Body20 studio. This includes removing the signs, Marks, and any Trade Dress to clearly indicate to the public that the location is no longer associated with Body20.
If the franchisee fails to comply with these de-identification requirements, Body20 has the right to enter the studio and make the necessary changes themselves without being considered trespass. The franchisee is then responsible for covering Body20's costs and expenses in making these changes, up to 120% of the incurred amount.
This provision ensures that upon termination or expiration of the franchise agreement, the public is not misled into believing that the studio is still part of the Body20 franchise system. It protects Body20's brand and image by preventing unauthorized use of its trademarks and trade dress. The franchisee bears the financial responsibility for de-identifying the site, either by performing the modifications themselves or by reimbursing Body20 for the costs incurred in doing so.