What does the Body20 signage estimate cover, and what does it exclude?

According to Body20's 2025 Franchise Disclosure Document, the signage estimate covers the cost of outdoor identification on the studio, as well as displays and signage throughout the studio. This means franchisees can expect the estimated cost to include permanent signage that identifies the Body20 location and any interior signage used for branding or informational purposes.

However, the estimate specifically excludes the cost of any optional or temporary signage that may be used during pre-opening or promotional periods. This implies that franchisees will need to budget separately for any banners, posters, or other temporary signage used to promote the studio before its official opening or for special promotions.

The estimated cost for signage is listed in Item 7, ranging from $8,000 to $20,000, payable to third-party vendors as incurred. This distinction is important for prospective franchisees to understand, as they will need to factor in additional expenses for temporary promotional signage to effectively market their new Body20 studio during its initial launch phase.