Must a Body20 franchisee participate in all in-Studio promotional programs offered by the franchisor?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
you must treat customers who purchase Deals in the same manner as any other customer and must not limit their access to your Studio or Sessions. We may, in our sole discretion, pay to you all, or a portion of, any revenue that we receive that is directly related to Deals that are redeemed by customers at your Studio, but we are not obligated to do so and the amount of such reimbursement, if any, may be less than the standard price you charge for such Sessions, products, or services.
(iii) Studio Reciprocity. You must adhere to our policies and procedures related to Member reciprocity amongst (a) other Studios and/or (b) studios operated as part of the franchise systems in connection with the other brands owned and/or licensed by us or our Affiliates.
- (b) Conferences and Events. You, your Operating Principal, your Designated Managers, or any of your representatives that we designate must attend franchise conventions, meetings, product shows or demonstrations, and teleconferences ("Events") that we may require periodically in the Manuals or otherwise in writing. We, in our sole discretion, will designate the time and place of any Events, which may be held in-person or remotely via teleconference or web seminar. We will be responsible for arranging Events and providing meeting materials. You are responsible for arranging and paying for travel and living expenses that you and/or your representatives incur. We may require you to pay us a reasonable registration fee for you and each of your representatives, which will not exceed $1,000 per attendee. If you or any of your representatives fail to attend any Events that we require you and/or they to attend, regardless of the reason for the absence, you must pay us the registration fee that each absent required attendee would have incurred plus $500 for each absent required attendee, unless we have previously excused them in writing in our sole discretion.
- (c) Franchisee Advisory Council. We may establish an advisory council of franchisees ("Franchisee Advisory Council") using a form and process set forth in the Manuals to advise us on various issues and strategies. The Franchisee Advisory Council will have an advisory role but no operational or decision-making power. We may change the structure and process of the Franchisee Advisory Council or dissolve the Franchisee Advisory Council at any time.
Source: Item 23 — RECEIPT (FDD pages 74–251)
What This Means (2025 FDD)
According to Body20's 2025 Franchise Disclosure Document, franchisees are required to adhere to the franchisor's policies regarding member reciprocity among Body20 studios and studios operated under other brands owned or licensed by the franchisor or its affiliates. Additionally, franchisees cannot use gift certificates, gift cards, or coupons unless approved or offered by Body20 or its affiliates.
The FDD also states that Body20 or its affiliates have the right, but not the obligation, to offer deals or other discounted session promotions, coupons, vouchers, memberships, reciprocity programs, or gift certificates on third-party websites or apps to drive customers to studios. If Body20 or its affiliates offer any deals, they have the right to collect and retain any revenue from such deals, including customer payments to third parties. Franchisees must provide sessions or other products or services to customers redeeming vouchers, gift certificates, sessions, or coupons related to such deals, following the standards and terms specified by Body20.
While franchisees must treat customers who purchase deals in the same manner as any other customer, Body20 may, at its discretion, pay the franchisee all or a portion of any revenue received that is directly related to deals redeemed at their studio. However, Body20 is not obligated to do so, and any reimbursement may be less than the standard price charged for such sessions, products, or services. Franchisees must also offer the specific products, services, and sessions that Body20 requires in the manuals or otherwise in writing and must offer all products, services, or sessions that Body20 designates as mandatory.