Where can I find information about social media setup for a Body20 franchise?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
NCHISOR) | 9 | | WHAT THE BODY20® HQ (THE FRANCHISOR) EXPECTS | | | FROM FRANCHISEES | 9 | | CONCLUSION | 10 |
CHAPTER TWO - FRANCHISE STARTUP
| GENERAL GUIDELINES | 1 |
|---|---|
| FORM THE BUSINESS | 2 |
| DIFFERENT TYPES OF BUSINESS ENTITIES | 2 |
| United States | 2 |
| Canada | 3 |
| FRANCHISE BUSINESS COACH ASSIGNMENT | 5 |
| OBTAIN BUSINESS LICENSES AND FORMS | 6 |
| STORING RECORDS | 7 |
| INSURANCE | 8 |
| Additional Named Insured | 8 |
| Property Replacement | 9 |
| SITE SELECTION | 9 |
| Site Requirements | 9 |
| HQ Approval of Site | 10 |
| STUDIO BUILDOUT AND STARTUP EQUIPMENT | 10 |
| Office Setup | 10 |
| Compliance with Regulations | 10 |
| EXTERIOR SIGNAGE & GRAPHICS | 11 |
| IT SET UP | 11 |
| Email Setup | 11 |
| ClubReady Setup | 12 |
| ZipWhip Setup | 12 |
| FranConnect Setup | 12 |
| BODY20® Mobile App | 13 |
| CareerPlug | 13 |
| Canva Setup | 13 |
| Google My Business and Yext | 14 |
| Emma (Email Marketing Platform) Setup | 15 |
|---|---|
| RingCentral | 16 |
| Ask Nicely | 16 |
| RETAIL/BODY20® SHOP SETUP | 17 |
| Starting Retail Package | 18 |
| Set Up Retail Display | 18 |
| Quickbooks Setup | 19 |
| Social Media Setup | 20 |
| SETTING UP PAYROLL, MERCHANT SERVICES, HR | 20 |
| FRANCHISEE TRAINING | 20 |
| Training New Employees | 21 |
| Ongoing Training | 21 |
| Code of Conduct While Attending Training or Seminars | 22 |
| CERTIFICATE OF OC |
Source: Item 23 — RECEIPT (FDD pages 74–251)
What This Means (2025 FDD)
According to Body20's 2025 Franchise Disclosure Document, information regarding social media setup can be found in the franchise's operations manual. Specifically, the table of contents for the manual includes a section on "Social Media Setup" which is located on page 20.
Additionally, Chapter Ten of the operations manual is dedicated to digital marketing and social media. This chapter covers a range of topics, including the importance and benefits of social media, different social media platforms, social media policy and legal requirements, best practices, and brand consistency. It also provides guidance on creating organic content, including what and when to post on platforms like Facebook and Instagram. The chapter also lists Body20 hashtags and local tags to use.
Prospective franchisees should consult these sections of the Body20 operations manual for detailed guidance on establishing and maintaining a social media presence for their franchise.