What criteria does Body20 use to determine whether to accept a site for a franchisee's Studio?
Body20 Franchise · 2025 FDDAnswer from 2025 FDD Document
If you identify a site in the Site Selection Area that is reasonably suited for the conduct of the Studio and is consistent with any site selection guidelines that we may provide, before entering into any lease or purchase agreement for the site, you must submit a site proposal package describing details about the proposed site and provide any other information that we reasonably require. We will review each site that you identify and determine whether to accept it using our proprietary site selection assistance criteria, which may include evaluations of the proposed site by third-party site selection assistance software. We will conduct such on-site evaluation as we consider necessary and appropriate as part of our evaluation. We are not required to complete our review within a certain period of time. In addition to certain demographic characteristics, we also consider the following factors in accepting a Studio location: site visibility, zoning, parking, competition, neighboring tenants, accessibility, population density, and adjusted gross income. While we will provide assistance and guidance, it is solely your responsibility to select a suitable site for the Studio. Our acceptance of a proposed site is not a
warranty or representation of any kind as to the potential success or profitability of your Studio. (Franchise Agreement - Section 4.1)
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 38–49)
What This Means (2025 FDD)
According to Body20's 2025 Franchise Disclosure Document, the company uses its proprietary site selection assistance criteria to determine whether to accept a site for a franchisee's studio. Before entering into any lease or purchase agreement, the franchisee must submit a site proposal package with details about the proposed site and any other information Body20 reasonably requires. Body20 may also use third-party site selection assistance software to evaluate the proposed site. They will also conduct on-site evaluations as they deem necessary.
In addition to certain demographic characteristics, Body20 considers factors such as site visibility, zoning, parking, competition, neighboring tenants, accessibility, population density, and adjusted gross income. However, the FDD states that it is solely the franchisee's responsibility to select a suitable site for the Studio, and Body20's acceptance of a proposed site does not constitute a warranty or representation of any kind as to the potential success or profitability of the studio.
Before a franchisee makes a binding commitment to purchase, lease, or sublease a site, Body20 must approve in writing the proposed lease or purchase agreement or any letter of intent between the franchisee and the third-party seller or lessor. If the franchisee or their affiliate leases the site, they must arrange for the execution of a Lease Rider in the form attached as an appendix to the Franchise Agreement, unless Body20 waives this requirement in writing. The franchisee must secure a site that Body20 has accepted by signing a Site Lease or purchase agreement within 90 days after the effective date of the Franchise Agreement. Body20 may extend this deadline by up to 90 days in its sole discretion, and may require the franchisee to execute a general release as a condition of granting such extension. If the franchisee is unable or unwilling to acquire a site that Body20 accepts by the Site Acquisition Deadline, Body20 may terminate the Franchise Agreement.