What is a Big O Tires franchisee required to do upon expiration of the initial signage period?
Big_O_Tires Franchise · 2025 FDDAnswer from 2025 FDD Document
| (c) If Big O provides assistance to Franchisee to remodel, re-image, remerchandise or re-equip (such as assistance for the purchase or lease of signage, displays, computer hardware or software or other items) (hereinafter referred to as "Re-imaging") by way of matching funds or other financial contribution at any one or more Big O Stores operated by Franchisee, then, Big O, at its discretion, may require Franchisee for each Store that receives such assistance to undertake and complete such Re-imaging in accordance
Commencement Date of this Agreement, in a manner which shall be approved by Big O, which approval shall not be unreasonably withheld. Upon expiration of such sixty (60) day or other approved period, Franchisee must use Big O's signage exclusively and remove all
other previous signage.
with the schedule set forth in Schedule B attached hereto (including deadlines for both partial completion and full completion of such work), and Big O, at its discretion, may condition payment (and each partial or progress payment) of such matching funds or other financial contribution on Franchisee meeting such schedule in accordance with the terms set forth in Schedule B and Franchisee making payment therefor.
Source: Item 23 — RECEIPTS (FDD pages 102–535)
What This Means (2025 FDD)
According to the 2025 Big O Tires Franchise Disclosure Document, if Big O Tires provides financial assistance to a franchisee for re-imaging their store, which includes signage, Big O Tires may require the franchisee to complete the re-imaging according to a schedule. This schedule will be outlined in Schedule B of the Franchise Agreement, including deadlines for partial and full completion of the work. Big O Tires may also make payments of financial assistance contingent on the franchisee meeting this schedule.
Upon the expiration of a 60-day period, or another approved period, the franchisee must exclusively use Big O Tires signage. The franchisee is also required to remove all other previous signage. This ensures uniformity and brand consistency across all Big O Tires locations, reinforcing brand recognition for customers.
This requirement ensures that franchisees maintain a consistent brand image and comply with Big O Tires' standards, especially when Big O Tires provides financial support for store improvements. Franchisees should carefully review Schedule B of their Franchise Agreement to understand the specific deadlines and conditions related to re-imaging and signage to avoid any disruptions or penalties.