Under the Big Blue Swim School franchise agreement, what services do franchisees provide?

According to the 2025 Big Blue Swim School Franchise Disclosure Document, franchisees are responsible for developing and operating a swim school under the Big Blue Swim School name. The core service provided is offering swim lessons and skills training to children aged three months to 12 years old, utilizing a proprietary curriculum. This involves securing a location, hiring and training staff, managing day-to-day operations, and ensuring the delivery of the swim program according to Big Blue Swim School's standards.

In practical terms, a franchisee's primary focus is on providing a consistent and high-quality swim education experience to young children. This includes not only the swim instruction itself but also creating a safe and welcoming environment for both children and their parents. Franchisees must adhere to the curriculum and teaching methods prescribed by Big Blue Swim School to maintain brand consistency and quality across all locations.

Prospective franchisees should understand that operating a Big Blue Swim School requires a commitment to the brand's standards and a focus on delivering a specific service offering. While the franchisor provides the curriculum and brand name, the franchisee is responsible for the execution and day-to-day management of the swim school. This includes marketing the school within their territory, managing customer relationships, and ensuring the financial viability of their location.