Who is solely responsible for compliance with Brand Standards at a Big Blue Swim School?

According to Big Blue Swim School's 2025 Franchise Disclosure Document, the franchisee has the sole responsibility for compliance with Brand Standards in the day-to-day operation of the school. While Big Blue Swim School retains the right to issue and modify these Brand Standards, the franchisee is the one who must ensure that the school adheres to them. These standards can affect any aspect of the school's operation and maintenance that could impact the goodwill associated with the Big Blue Swim School brand and franchise system.

This means that a prospective Big Blue Swim School franchisee must be prepared to implement and maintain all Brand Standards, which may include specific operational procedures, facility maintenance requirements, and customer service protocols. The franchisee's responsibility extends to ensuring that all aspects of the school's operation align with the standards set by Big Blue Swim School.

It is important for potential franchisees to understand the scope and nature of these Brand Standards before investing in a Big Blue Swim School franchise. They should carefully review the Operations Manual and any other documents that outline these standards to fully understand their obligations and responsibilities. Additionally, franchisees should be prepared to adapt to changes in Brand Standards, as Big Blue Swim School may modify them periodically.