What is the name of the proprietary operating software that Big Blue Swim School uses?
Big_Blue_Swim_School Franchise · 2025 FDDAnswer from 2025 FDD Document
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- Let you use our confidential information, some of which constitutes trade secrets under applicable law (the "Confidential Information"), including our proprietary operating software called LESSONBuddy. (Franchise Agreement Sections 5.C., 7.E, and 9; SaaS Agreement) We will defend you against any claim that this software infringes a patent or copyright in the United States. (SaaS Agreement Section 7(a))
The Computer System currently includes at least 3 Apple iMac computers, 4 Apple iPad pros, 1 Apple iPad, 1 Apple MacBook laptop, 2 Konica Minolta printers, a designated point-ofsale hardware system for retail hard goods items (LESSONBuddy), 1 Ubiquiti Dream Machine Pro (Cloud Gateway), 1 Ubiquiti Standard 48 PoE (195W), and 1 to 3 Ubiquiti U6 Pro Wireless access points. The School's internet connection must be no less than 50Mbps Down/10 Mbps Up or a comparable internet package. The main software you will need is our LESSONBuddy software. The Computer System generates and stores various information, including revenue, transactions, consumer data, lesson data, instructor schedules, and marketing efforts and effectiveness. We estimate the computer and point-of-sale systems' cost to range from $8,000 to $12,000.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 37–51)
What This Means (2025 FDD)
According to Big Blue Swim School's 2025 Franchise Disclosure Document, the proprietary operating software is called LESSONBuddy. Big Blue Swim School licenses franchisees to use this software, which contains confidential information and trade secrets. Big Blue Swim School also states they will defend franchisees against claims that the software infringes on a patent or copyright in the United States.
Big Blue Swim School requires franchisees to obtain and use specific computer hardware and software, including LESSONBuddy, to input and access information about their revenue and operations. The Computer System must allow for 24/7 electronic communication between the franchisee and Big Blue Swim School, including access to the internet and the System Website. Big Blue Swim School has independent, unlimited access to the information the Computer System generates.
The Computer System includes Apple iMac computers, Apple iPad pros, an Apple iPad, an Apple MacBook laptop, Konica Minolta printers, a designated point-of-sale hardware system for retail hard goods items (LESSONBuddy), a Ubiquiti Dream Machine Pro (Cloud Gateway), a Ubiquiti Standard 48 PoE (195W), and Ubiquiti U6 Pro Wireless access points. The school's internet connection must be no less than 50Mbps Down/10 Mbps Up or a comparable internet package. The cost of the computer and point-of-sale systems is estimated to range from $8,000 to $12,000, with ongoing maintenance, repairs, upgrades, and updates estimated at $250 per year.
Franchisees must upgrade the Computer System and obtain service and support as required by Big Blue Swim School or when necessary due to technological developments, including complying with PCI Data Security Standards. Franchisees may not use any unapproved computer software or security access codes. The Computer System generates and stores various information, including revenue, transactions, consumer data, lesson data, instructor schedules, and marketing efforts and effectiveness.