Can a Big Air Trampoline Park franchisee develop their own advertising materials without approval?
Big_Air_Trampoline_Park Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee may not develop advertising materials for use in the Big Air Trampoline Business without Franchisor's
- approval.
If Franchisor approves the advertising materials prepared by Franchisee in writing, Franchisor may make available to other franchisees such advertising and promotion materials.
Franchisee must pay duplication costs of any advertising or promotion material provided by Franchisor.
- 11.4 Franchisor, in its sole discretion, may elect to form a national marketing and promotions fund ("National Marketing and Promotions Fund").
On or before the 10th day of each month, Franchisee shall remit 1% of the Gross Revenues for the preceding month or portion thereof to Franchisor ("National Marketing and Promotions Fee").
Franchisor may, in its sole discretion increase the National Marketing and Promotions Fee up to 3% of the Gross Revenues for the preceding month or portion thereof upon 30 days advance notice.
No action taken by Franchisee shall diminish Franchisee's obligations to pay the National Marketing and Promotions Fee to the National Marketing and Promotions Fund.
The National Marketing and Promotions Fee is in addition to Franchisee's obligations in Section 11.1.
- 11.5 Advertising materials and services will be provided to Franchisee through the National Marketing and Promotions Fund.
Source: Item 23 — RECEIPT (FDD pages 53–255)
What This Means (2025 FDD)
According to the 2025 FDD, a Big Air Trampoline Park franchisee cannot develop their own advertising materials without the franchisor's approval. Specifically, the FDD states that a franchisee "may not develop advertising materials for use in the Big Air Trampoline Business without Franchisor's approval." If the franchisor approves the advertising materials in writing, they may make those materials available to other franchisees.
This requirement ensures that all advertising and promotional efforts align with the brand standards and marketing strategies established by Big Air Trampoline Park. By maintaining control over advertising materials, the franchisor can ensure consistency in messaging and protect the brand's image. This is a common practice in franchising, where brand uniformity is considered essential for maintaining customer recognition and trust.
For a prospective franchisee, this means that any advertising ideas or materials they wish to use must be submitted to Big Air Trampoline Park for review and approval. While this may limit a franchisee's creative freedom, it also provides access to professionally developed advertising and promotion materials created by the franchisor. Franchisees also benefit from the franchisor's experience and expertise in marketing the Big Air Trampoline Park brand. Franchisees are also required to furnish the franchisor with an accounting of the previous month's advertising and promotion expenditures on an approved form.