Before commencing the Franchised Bhc Business, what evidence must a franchisee supply to the franchisor regarding the use of fictitious or assumed names?
Bhc Franchise · 2025 FDDAnswer from 2025 FDD Document
- (b) Franchisee must file and keep current a fictitious business name statement, assumed name certificate or similar document regarding Franchisee's Business Name in the county or other designated jurisdiction in which Franchisee is conducting business and at such other places as may be required by law. Before Franchisee commences engaging in the Franchised Business under the Marks, Franchisee must supply evidence satisfactory to Franchisor that Franchisee has complied with relevant laws regarding the use of fictitious or assumed names.
Source: Item 23 — Receipts (FDD pages 52–230)
What This Means (2025 FDD)
According to Bhc's 2025 Franchise Disclosure Document, before a franchisee can start operating their franchised business under the Bhc marks, they must provide evidence to Bhc that they have complied with all relevant laws regarding the use of fictitious or assumed names. This means the franchisee needs to properly register their business name if it's different from their legal name.
Specifically, the franchisee is required to file and maintain a current fictitious business name statement, assumed name certificate, or a similar document. This filing must occur in the county or other designated jurisdiction where the franchisee is conducting business, as well as any other locations required by law.
This requirement ensures that the Bhc business operates legally and transparently, allowing customers and legal entities to identify the true owner of the business. It also protects Bhc by ensuring franchisees do not operate under names that could infringe on existing trademarks or create confusion in the marketplace. Failing to comply with these regulations could result in legal issues for the franchisee and potential damage to the Bhc brand's reputation.