When does the Pre-Sales Phase begin for a Bft studio, according to the FDD?
Bft Franchise · 2025 FDDAnswer from 2025 FDD Document
bout the instructor to complete the training.
- 13 Technology and Software Fees. This estimate is designed to cover our current Technology Fee and Software Fee obligations from when you begin the Pre-Sales Phase of opening your Studio, which we estimate you will begin five (5) months prior to the Soft Opening of your Studio, and over the first three (3) months of operation, for a total of eight (8) months of payments. As of the date of this Disclosure Document, those fees are $715 per month and $203 per month, respectively; how
Source: Item 7 — ESTIMATED INITIAL INVESTMENT (FDD pages 26–32)
What This Means (2025 FDD)
According to Bft's 2025 Franchise Disclosure Document, the Pre-Sales Phase for a new studio is estimated to begin five months prior to the studio's soft opening. During this phase, franchisees will incur technology and software fees.
Specifically, Bft estimates that franchisees will pay these fees for a total of eight months, encompassing the five months of the Pre-Sales Phase and the first three months of operation after the soft opening. As of the date of the Disclosure Document, the technology fee is $715 per month and the software fee is $203 per month. However, Bft offers a reduced technology fee of $250 during the Pre-Sales Phase.
This pre-sales period is crucial for franchisees as it allows them to start marketing and selling memberships before the studio officially opens. The FDD also indicates that franchisees will incur expenses related to selling pre-sale memberships during this period, which are included in the estimated additional funds needed to cover business expenses. These expenses include initial personnel wages, vendor processing fees, and other costs associated with developing the studio.