In which month did Bft studios achieve the highest average gross revenue?
Bft Franchise · 2025 FDDAnswer from 2025 FDD Document
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Number of New Studios | 21 | 20 | 19 | 13 | 12 | 9 | 7 | 6 | 3 | 3 | 0 | 0 | |
| Gross | Average | $12,605 | $22,865 | $23,712 | $22,885 | $22,900 | $27,705 | $28,953 | $29,193 | $25,248 | $20,825 | N/A | N/A |
| Revenue | |||||||||||||
| Number / Percentage of New Studios that met or exceeded the average | 11 / 52% | 8 / 40% | 9 / 47% | 6 / 46% | 5 / 42% | 4 / 44% | 2 / 29% | 3 / 50% | 2 / 67% | 2 / 67% | N/A | N/A | |
| Median | $14,436 | $20,656 | $21,225 | $20,408 | $21,117 | $22,431 | $20,885 | $24,899 | $32,185 | $29,708 | N/A | N/A | |
| Range (Max) | $24,168 | $47,445 | $53,823 | $51,440 | $57,530 | $66,084 | $69,827 | $67,280 | $37,000 | $34,417 | N/A | N/A | |
| Range (Min) | $1,511 | $11,155 | $9,832 | $9,163 | $6,993 | $7,301 | $8,849 | $6,559 | $6,560 | -$1,650 | N/A | N/A |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 67–75)
What This Means (2025 FDD)
According to Bft's 2025 Franchise Disclosure Document, the month in which new studios achieved the highest average gross revenue was Month 8, with an average of $29,193. This data is based on the performance of new studios during the 12 months following their soft opening. It's important to note that the data reflects the average gross revenue for new studios and individual results may vary.
Specifically, the data is derived from studios that had their soft openings in 2024 and does not include studios operating at non-traditional sites. The revenue figures for Month 1 only include revenue generated after the soft opening and do not account for pre-opening membership sales. The months are counted sequentially following the soft opening month, with Month 2 being the calendar month after Month 1, and so on.
For a prospective Bft franchisee, this information indicates a potential revenue trajectory during the initial months of operation. While Month 8 shows the highest average, it's crucial to consider the range of revenues, the median, and the number/percentage of studios that met or exceeded the average. These additional data points provide a more comprehensive understanding of the potential financial performance.
It is also important to remember that these figures are averages, and Bft states that there is no assurance that a franchisee will earn as much. The FDD also advises that written substantiation for these financial performance representations will be made available to the prospective franchisee upon reasonable request.