What must a Bft franchisee sell and offer for sale to maintain consistency within the franchise system?
Bft Franchise · 2025 FDDAnswer from 2025 FDD Document
A. Approved Services and Approved Products Generally. Franchisee acknowledges that the presentation of a uniform image to the public and the offering of uniform services and products is an essential element of a successful franchise system. In order to ensure consistency, quality and uniformity throughout the System, Franchisee agrees (1) to sell and offer for sale only the Approved Services and Approved Products; (2) to sell and offer for sale all of the Approved Services and Approved Products required by Franchisor; (3) not to deviate from the System Standards; and (4) to discontinue selling and offering for sale any services or products that Franchisor may, in its discretion, disapprove at any time. Franchisor shall supply Franchisee with a list of suppliers from which Franchisee is required to purchase fitness equipment and other products or services for the Studio. Franchisor may change this list from time to time, and upon notification to Franchisee, Franchisee shall only purchase fitness equipment and required products or services from approved suppliers as specified on the changed list. Franchisor and its affiliates may be designated, approved, or sole suppliers of certain items and services. Franchisee agrees to keep the Studio and fitness equipment in clean condition, with all equipment well-maintained and operational, and be able at all times during business hours to provide members with all services and products specified by Franchisor.
Source: Item 23 — RECEIPTS (FDD pages 79–265)
What This Means (2025 FDD)
According to Bft's 2025 Franchise Disclosure Document, franchisees must adhere to specific guidelines to maintain uniformity within the franchise system. Bft franchisees are required to exclusively sell and offer for sale 'Approved Services' and 'Approved Products'. Furthermore, they must sell all Approved Services and Approved Products mandated by Bft. Franchisees must not deviate from the System Standards, ensuring a consistent brand experience across all locations.
Bft retains the authority to disapprove any services or products that franchisees offer, and franchisees must discontinue selling any such disapproved items. Bft will provide franchisees with a list of approved suppliers from which they must purchase fitness equipment and other necessary products or services. This list may be updated periodically, and franchisees are obligated to adhere to the revised list. Bft and its affiliates may be designated as the sole or preferred suppliers for certain items and services.
To ensure quality and consistency, Bft franchisees must maintain their studios and fitness equipment in a clean and well-maintained condition. All equipment must be operational during business hours, and franchisees must be prepared to provide members with all services and products specified by Bft. These requirements are designed to uphold a uniform image and standard of service across the Bft franchise system, which Bft considers essential for the success of the franchise.