What must a Bft franchisee do regarding exercises, stretches, choreography, positions, or music that are required by the Franchisor?

Based on the 2025 Bft Franchise Disclosure Document, the franchisee is responsible for ensuring that they and their studio comply with all music licensing laws in connection with any music that they and/or any staff at the Studio determines to play or use that is not otherwise covered by the Music Licensing Fee. This means that if Bft requires specific music to be played during classes or in the studio, and that music is not covered by a central licensing agreement managed by Bft, the franchisee must obtain the necessary licenses to legally play that music. This responsibility extends to any music the franchisee or their staff chooses to use.

This requirement places a significant administrative and financial burden on the franchisee. Music licensing can be complex and expensive, involving negotiations with various rights holders. Failure to comply with music licensing laws can result in substantial fines and legal penalties. Therefore, it is crucial for a prospective Bft franchisee to understand the scope of this responsibility and factor in the costs of music licensing when evaluating the financial viability of the franchise.

It is common for fitness franchises to provide some level of support or guidance regarding music licensing, either by negotiating blanket licenses that cover all franchisees or by providing approved music playlists. A prospective franchisee should inquire with Bft about the extent of their support in this area and whether there are any preferred music licensing providers or pre-approved music options available. Understanding the franchisor's role in music licensing is essential for managing costs and ensuring compliance.