What was the average gross revenue for Bft studios in Month 2?
Bft Franchise · 2025 FDDAnswer from 2025 FDD Document
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Number of New Studios | 21 | 20 | 19 | 13 | 12 | 9 | 7 | 6 | 3 | 3 | 0 | 0 | |
| Gross | Average | $12,605 | $22,865 | $23,712 | $22,885 | $22,900 | $27,705 | $28,953 | $29,193 | $25,248 | $20,825 | N/A | N/A |
| Revenue | |||||||||||||
| Number / Percentage of New Studios that met or exceeded the average | 11 / 52% | 8 / 40% | 9 / 47% | 6 / 46% | 5 / 42% | 4 / 44% | 2 / 29% | 3 / 50% | 2 / 67% | 2 / 67% | N/A | N/A | |
| Median | $14,436 | $20,656 | $21,225 | $20,408 | $21,117 | $22,431 | $20,885 | $24,899 | $32,185 | $29,708 | N/A | N/A | |
| Range (Max) | $24,168 | $47,445 | $53,823 | $51,440 | $57,530 | $66,084 | $69,827 | $67,280 | $37,000 | $34,417 | N/A | N/A | |
| Range (Min) | $1,511 | $11,155 | $9,832 | $9,163 | $6,993 | $7,301 | $8,849 | $6,559 | $6,560 | -$1,650 | N/A | N/A |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 67–75)
What This Means (2025 FDD)
According to Bft's 2025 Franchise Disclosure Document, the average gross revenue for new studios in Month 2 was $22,865. This data is based on the performance of 20 new Bft studios that opened in 2024. It is important to note that "Month 2" refers to the calendar month following the studio's soft opening month.
Of the 20 new studios, 8, or 40%, met or exceeded this average. The median gross revenue for Month 2 was $20,656, while the range varied from a minimum of $11,155 to a maximum of $47,445. This indicates a wide variation in performance among the new Bft studios during their second month of operation.
A prospective franchisee should consider these figures as a general indication of potential revenue during the initial months. However, individual results may differ significantly based on factors such as location, marketing efforts, and management skills. Bft states explicitly that there is no assurance that a franchisee will earn as much as the averages presented. It is crucial to conduct thorough due diligence and consider local market conditions before making a franchise investment decision.