After the termination or expiration of a Beyond Juicery Eatery franchise, what is the geographic scope of the non-compete covenant?
Beyond_Juicery_Eatery Franchise · 2025 FDDAnswer from 2025 FDD Document
| Provision | Section in Franchise Agreement | Summary |
|---|---|---|
| r. Non-competition covenants after the franchise is terminated or expires | Section 16 | For 3 years after the termination or expiration of the Franchise Agreement, you, your owners (and members of their families and households) and your officers, directors, executives, managers or professional staff are prohibited from: owning or working for a Competing Business operating within 20 miles of the franchise location designated area or within 20 miles of any other Beyond Juicery + Eatery Restaurant designated area; or soliciting or influencing any of our customers, employees or business associates to compete with us or terminate their relationship with us. |
Source: Item 17 — RENEWAL, TERMINATION, TRANSFER, AND DISPUTE RESOLUTION (FDD pages 50–56)
What This Means (2025 FDD)
According to Beyond Juicery Eatery's 2025 Franchise Disclosure Document, the non-competition covenant following the termination or expiration of the Franchise Agreement restricts certain activities within a specific geographic area. For a period of 3 years after the termination or expiration of the Franchise Agreement, the franchisee, their owners (and members of their families and households), and their officers, directors, executives, managers, or professional staff are prohibited from engaging in certain competitive activities.
Specifically, these individuals are barred from owning or working for a Competing Business operating within 20 miles of the franchise location's designated area. This restriction also applies within 20 miles of any other Beyond Juicery + Eatery Restaurant's designated area.
In addition to the geographic restriction, the non-compete covenant also prohibits soliciting or influencing any of Beyond Juicery Eatery's customers, employees, or business associates to compete with them or terminate their relationship with Beyond Juicery Eatery. This aspect of the covenant focuses on protecting the brand's relationships and preventing franchisees from actively undermining the business after leaving the system. This is a fairly standard practice in franchising to protect the brand and other franchisees in the system.