What happens after a Beyond Juicery Eatery franchisee provides copies of proposed advertising?
Beyond_Juicery_Eatery Franchise · 2025 FDDAnswer from 2025 FDD Document
As a franchisee, you must spend, annually throughout the term of the Franchise Agreement, a minimum of 1% of Gross Sales on Local Advertising for the Restaurant in your market. We must approve all advertising before you use it. You must provide us with copies of your proposed advertising and we will approve or disapprove the advertising within 30 days of our receipt. You may not use advertising that is not approved by us. You may determine the timing, manner, media, and supplier for each piece of advertising with our approval. If you fail to spend 1% of Gross Sales on Local Advertising in any calendar quarter, you must pay any deficiency to us as additional Royalty.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 34–42)
What This Means (2025 FDD)
According to Beyond Juicery Eatery's 2025 Franchise Disclosure Document, franchisees are required to spend a minimum of 1% of gross sales annually on local advertising. All advertising materials must receive approval from Beyond Juicery Eatery before use.
After a franchisee submits copies of their proposed advertising, Beyond Juicery Eatery will either approve or disapprove the advertising within 30 days of receipt. Franchisees are prohibited from using any advertising that has not been approved by Beyond Juicery Eatery. However, franchisees can decide on the timing, manner, media, and supplier for each advertisement, as long as Beyond Juicery Eatery approves these choices.
If a franchisee fails to meet the 1% spending requirement on local advertising in any calendar quarter, they must pay the deficiency to Beyond Juicery Eatery as an additional royalty. In addition to the local advertising requirement, Beyond Juicery Eatery also collects a Marketing Fund Fee, which is currently 3% of the restaurant's gross sales. This fee is used to develop the brand and promote the Beyond Juicery Eatery system. Beyond Juicery Eatery retains the right to increase the Marketing Fund Fee through amendments to the Operations Manual.